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Ask HN: How do you promote an app in the Android marketplace?

3 points by electrichead ↗ HN
I released an app that I had been working on for a while, and I have very few downloads. When I advertised using a mob, the numbers increased substantially. However now that I've stopped, so have the downloads.

Are there any ways to get your app more visible? Searching for a key term in the title and description doesn't return anything!

4 comments

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Concours
Appstore discovery optimization can help, but I guess the real boost comes from press coverage, I've been trying to gain traction with my app, a full text rss news reader (shameless plug: http://www.sparserss.com : Free sparse rss pro) and am still struggling. care to share some results from your admob campaign?
roam
Please proofread the copy of your website. The titles on the site make zero sense to me unless I take a moment to parse them again and again. I mean, "Sparse Rss Pro Best Android Full Text New Reader Application" just screams spam to me. :)
Concours
Hey, thanks for the recommendation, I did that a while back , will update it shortly.
electrichead
I put in the minimum of $50 and had it going from Thursday morning Eastern time to Saturday. I had a limit of $10 the first day and $25 on Friday, leaving $15 on Saturday. In all, I had about 80 downloads. Since Saturday, I've only had about 20. I found admob good for traffic, but there were no ratings and feedback at all. Total impressions were about 290k with about 1250 clicks.