Jony Ive's arc in life is like one of those movies that get too many sequels, so they keep getting more and more weird, with insanely big budgets.
The man started life designing toilets. Not special artsy toilets. Normal toilets. Then he was lost in an Apple basement, working on something that'd never see the light of day, until he and Jobs met, and it was a duo made in heaven. But without Jobs, all of Ive's worst tendencies are unchecked and he keeps making the most pretentious things I've seen and putting insane price tags on them.
Jobs said "Real artists ship." Which implies also making products for the people, not one-off art pieces that will sit in a museum and never even be used for their purpose.
It's weird the chemistry that such a 'high-opinionated' individual can have in a team (and I see Musk's companies "managing him" in the same way) - you get the smartest and most opinionated technical people balancing the act because they want to pull the product in different directions, at the same time the other parts pulling against the sharpest edges and bringing the product to a sane equilibrium and at the same time you know you need to look good to the "Product master" (and not make him look bad)
Take that and you get Design Karen with the disposable keyboard
Linked in the article, his firm has also re-designed the red nose [0] for the upcoming UK comic relief charity event to make it more comfortable and sustainable.
Without the little speed strobe setup, it loses all the magic for me. There's something about that cool visual effect that add discoverability to the history of spinning music. I know i'm not the target audience but also, cool little features like that get other people excited about the tech.
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[ 2.7 ms ] story [ 34.7 ms ] threadThe man started life designing toilets. Not special artsy toilets. Normal toilets. Then he was lost in an Apple basement, working on something that'd never see the light of day, until he and Jobs met, and it was a duo made in heaven. But without Jobs, all of Ive's worst tendencies are unchecked and he keeps making the most pretentious things I've seen and putting insane price tags on them.
Jobs said "Real artists ship." Which implies also making products for the people, not one-off art pieces that will sit in a museum and never even be used for their purpose.
I want to see more of 90s-00s Jony Ive.
It's weird the chemistry that such a 'high-opinionated' individual can have in a team (and I see Musk's companies "managing him" in the same way) - you get the smartest and most opinionated technical people balancing the act because they want to pull the product in different directions, at the same time the other parts pulling against the sharpest edges and bringing the product to a sane equilibrium and at the same time you know you need to look good to the "Product master" (and not make him look bad)
Take that and you get Design Karen with the disposable keyboard
[0] https://appleinsider.com/articles/23/02/09/jony-ives-red-nos...
Round mouse
...Ive has had some stinkers
I loved the round mouse. I could chuck it around with pinpoint precision.