Brands hand out freebies as online ads lose appeal (adage.com)

Non-Paywall Version https://archive.ph/M8E8B

Frankly, one of the few times iOS 14.5 has turned up in general ad reporting.

I think the best way to boost your sales/new users is with affiliate marketing, this is because you lower your cost to a simple comision, plus you tertiaries the finding an audience to the affiliate