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It's ironic how the only modern browser that can't see that is Microsoft's.
It doesn't work too well in Firefox either, since some techniques like image masks aren't well supported yet. Chrome and Safari will display the full effect.

Still, given that this sort of design can work in 2D as well, one could conceivably position the background logos differently for browsers that don't support 3D transforms so that the ad degrades more gracefully.