I suspect the author decided to emulate Steve Jobs and create some sort theatrical aura-of-mystery kind of thing to generate hype. People seem think that, for example, Apple products succeed because of their hype and secrecy, instead of realizing that making an amazing product is about a billion times more important.
I'm sorry to inform you, but Prompt is already obsolete. I instead recommend CoffeePrompt. It features a cleaner, more friendly syntax, and compiles down to Prompt.
I think this is a bad way to present a new programming language. Unless I guess they want to tie in a company with it and build up the business together. But either way (business or not), I would present it farther in the developing process, where I can show the strengths of the language.
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