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How do you pronounce this? It reads "shitty", which is probably not what you want.

Cool background, lots going on though - could you provide context for it's usage?

I have to agree with MrDunham - that's the exact pronunciation that I thought of when I first read it.
I didn't read it that way, I thought something more like "ch-eye-t". I don't have any idea what it means though.

But, that still doesn't mean that I like the logo. Could you put this logo on a shirt? How difficult would it be to get that background silk screened? Company logos have more uses than just being displayed on a website.

Plus, with this for a logo, I'm fairly certain that I wouldn't like the surrounding design.