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jquast
This is IBM letting us know that they are still breathing, they got more brand awareness from this article than a years worth of spend with X, big brain move from big brain execs
jquast
I’d also like to add that IBM had no issues doing business with the Nazi party.

They did it for the money, and stopped doing it for the money. They advertised on X for the money, and they stopped advertising X for the money.

Is a white nationalist of faith worse, or better, than a white nationalist of profits? https://en.m.wikipedia.org/wiki/IBM_and_the_Holocaust

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skinnymuch
The Nazis were capitalist. That tradition continued since. Everything under capitalism is done for profit. IBM isn’t any worse than any other part of capitalism in 2023.
pjmlp
Many people that downplay IBM, could only dream to create a startup that achieves 1% of their yearly profit, and R&D outcomes.
add-sub-mul-div
Which ironically suggests another good reason to stop advertising on Twitter.