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Ask HN: Why would a for-profit company choose the Org domain?

2 points by DecentRecruiter ↗ HN
Example: Brilliant.org, a respected tech product with a good mission.

Why risk the reputational damage of misleading people by presenting your business as a non-profit?

3 comments

[ 3.2 ms ] story [ 19.5 ms ] thread
dtagames
There's no rule associating .org with nonprofits, even though it's a common perception. Some people register a .org because the .com isn't available. Others make sure they have many top-level versions of their organization name registered to prevent others from doing so.
DecentRecruiter
Right - it's the common perception part that bothers me.

Your thoughts?

Brajeshwar
Actually, .net and .org used to be domain protectors for your .com!