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Nice idea, I can certainly see myself using this.

I would let followers disable/ignore pinning by specific posters, and notifying latter on how many ignore their pins. It's a gentler form of a negative feedback. Unfollowing seems to be a bit too drastic.

That's a sensible suggestion.
I talked about something similar, some time back. http://www.geekybuddha.org/blog/2011/07/16/sticky-tweets-mak...

Good to see someone thinking in that direction.

Similar, but different. Your idea appears to be in the works - https://twitter.com/#!/joeweston/status/201999848378089472
Awesome! Glad that I was thinking in the same direction. Now twitter, please hire me!
It's probably less awesome that you envisioned it :)

Twitter seems to be oddly focused on offering ad options only to larger players, be it companies or celebrities. I think they are completely missing the point of a metric ton of average Joes wanting to stand out on Twitter too, and there is a way to do it without making things (too) obnoxious.

These launched with Twitter's redesign last year. http://socialmediab2b.com/2011/12/b2b-twitter-brand-pages/

The "Promoted Tweet" pinned on top of brand pages is auto-expanded, so realistically most companies will probably be using it to showcase a video or graphic rather than trying to engage in 140. Oh well.

Well, no, these are different. They are pinned to the poster's page, not mine.

I am suggesting to let Dell throw a tweet at the top of my feed when I next refresh it (and then let it fall down as usual), but unlike existing promoted tweets do it only if I follow Dell.