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One of the most interesting and thoughtful papers I've read.
Led me to http://letmegooglethatforyou.com/

Funniest single serving site ever.

You need to try it out, for example:

http://letmegooglethatforyou.com/?q=something

LOL, that's awesome! A few years ago I had a similar idea and registered googlefor.info, but like so many of my "site ideas", time got the best of it.

Now I just need to remember to letmegooglethatforyou.com'ify every question someone asks me before I tell them "just Google it!".

That's even better than justfuckinggoogleit.com, which has been around for years. I wish they'd take you to a standard results page, though.
That would break their business model.
Ah, I didn't stick around long enough to notice they had one. Such bad taste :)
There's a simple easter egg in the HTML source.
P.S. You can use these for marketing your startup, guys.

Putting linkbait on its own dedicated domain makes it easier to spread, as you can give it a Zenlike purity of purpose. (I've used several of these -- like whattimeisit.com or whatismyip.com -- for years but the first one I ever said would go viral in a day was isbarackobamamuslim.com . Taps passion and has a built-in value proposition for anyone putting a link to it anywhere.)

Really, a domain name costs $10 these days and you can have a Wordpress blog up, themed, and filled with content in under an hour. If you have a good idea, that good idea probably rates buying a domain name for it. There are SEO-related reasons why I'd keep most of my good ideas on my main domain(s), but there are at least a few "pillar pieces" I'm strongly considering domainifying. Plus you can always built them out later if you own the domain.

I dipped my toes in the water for my business this year. Truth be known: hasn't been that successful as of today, but I learned from the experience. See write-up @ blog: http://kalzumeus.com/2008/12/13/learning-from-a-specific-exa...

Very cool. One interesting detail is that the phenomenon spikes right around the time it's named. I hadn't heard the name before (and don't actually like it). But it makes sense that the successful introduction of a name would coincide with exponential growth in the thing being named.

I looked through the author's list to see whether it includes the immortal zombo.com (it does), and scanned through it for other really old instances. There are a few from the 90s, the best of which is the oldest (1996) - perdu.com, which made me laugh. It's in French, though. (I started typing out a translation but it felt like spoiling the joke.)