Ask HN: Anyone awake at 4am and feel like critiquing my copywriting?

1 points by pinchyfingers 14y ago ↗ HN

I'm going to distribute this sales letter all over Philadelphia and Bucks County tomorrow morning, I'd love to get some feedback while I still have time. If anyone's interested, I'll upload the pdf somewhere.

https://www.dropbox.com/s/zk8onfzkvw6iazj/tom-hyndman-copywriting.pdf

3 comments

[ 3.3 ms ] story [ 21.6 ms ] thread

ankit 14y ago ↗

It would be better if you add some visuals. IMHO, the document is very text heavy.

beobab 14y ago ↗

I'd avoid using italics, if I were you. It makes the text disappear rather than stand out, and it's one of your main points. I'd probably bold an important sentence in each paragraph for that kind of flyer, and put it at the front. Good job putting it out there for perusal. "They" say the best thing to do is to go for it.

pinchyfingers 14y ago ↗

Thanks for the responses.

I've gotten some pretty detailed criticism from some other people who have looked at it, and I'll probably be revising the letter all day.