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I hate marketing, should I force myself?

4 points by wabyilmaz ↗ HN
I like coding and building but I reaally hate marketing. I feel like it pulls all my energy when I deal with marketing. I'm solopreneur and I wanna stay so. I wanna find a way to automate it. So far, couldn't get any significant success from SEO and classic marketing campaigns. I tried a lot of different ways and I don't have a big budget so I have to be creative. What do you suggest for me? (My product is an AI flashcards app)

*I got great advices on reddit so I wanted to ask here too

4 comments

[ 3.1 ms ] story [ 19.6 ms ] thread
JohnFen
I'm very similar on this. What I do is find someone who loves marketing and get them to help out. Sometimes this is as a partner, sometimes as an employee or contractor, sometimes by hiring a firm. It all depends, but usually it's turned out to be "contractor".

To zoom out a bit, I think this touches on a thing that solo entrepreneurs often try to ignore: that no single person can adequately do everything that is needed to run a company -- even a tiny one. I think a key to success is to be very open and honest with yourself about what you are and are not good at, and to find other ways to cover those things you suck at.

wabyilmaz
Thanks for the comments, yeah actually couldn't find anyone nearby and didn't wanna make find anyone online but maybe a firm'd be better option for me