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How much of this has to do with the HBGary/Palantir plot uncovered by Anonymous?

IIRC, it was to manufacture identities on social networks to allow governments and big corporations to allow for "persona magnification" and "consent creation"

In short, could social-network ballot-stuffing be a likely cause?

One such use of zombie accounts was to drown out anti-Kremlin tweets http://j.mp/KPvgYw
This seems to be the primary reason, although it also seems like there are attempts to modify the Google 'trending' line with keyword stuffing. (unclear how effective that is) Generally zombie armies like this serve either a marketing or political purpose.