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1. Zig where others zag.

2. Sometimes, think less.

- Thinking can prevent you from taking action.

3. Stop talking about yourself and others.

4. Repeat... own... then make new mistakes.

- You're not gonna learn from your mistakes the first time, but make them quickly, own them and move on to new ones.

5. You should be uncomfortable.

6. Forget 80:20, it's 99:1.

- Pareto principle is true for established organizations, but when creating something new there is one important thing to do in your journey right now.

7. Become a critical optimist.

8. Kaizen: improve everyday.

9. The means justify the ends.

- Do things right, enjoy the process, and the ends will materialize.

10. Self improvement = 2 questions:

- What are you pretending not to know?

- Why aren't we doing the things that we know we should be doing?

11. Don't be an extra in your own movie.

12. You can be the 100th monkey.

- You change our collective consciousness.