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No mention of the Impossible Burger. It's surprisingly simple - peas and soy mechanically processed into something that looks and feels like hamburger, with genetically engineered heme added to make it look and taste bloody like meat.

"I like knowing that a higher mammal died for my dinner." - Gwendolyn Ingolfsson

I mean, yeah, by definition, plant based meat imitations are not "cultivated meat".

I tried eating impossible and beyond meat burgers, but they still taste like peas IMO. Looking forward to having "real" cultivated meat.

I'm also not sold on the Impossible Burger, though as a long-time vegetarian I couldn't say if that's because it's a bad copy or a good copy, as I don't know the original that it's trying to replicate.

I do miss Quorn though — sadly not available here in Berlin. (But same deal: Quorn cultured myco, not cultured meat).

They are pretty oily.
I've seen it recently in Western Europe in British import shops.
One of the items (a brand of chicken nuggets) discussed in the article is only 3% cultured meat.

Presumably they have a similar approach to Impossible but with 3% cultured meat instead of the plant based heme to add that sense of meatiness.

Which makes sense to me as a business proposition to bootstrap the process.