12 comments

[ 4.3 ms ] story [ 23.5 ms ] thread
I'm glad to see that article gets it right with "The so-called “mascot of paedophilia” has become an internet meme and shorthand for 'Stop being creepy about kids.'" and not something inflammatory about it being a badge for pedophiles or something of that nature.
Am I correct in detecting sarcasm? It's ironic that the journalist writing about someone's lack of understanding is himself lacking understanding on the very same subject.

Anyway, the article gets more than one thing wrong, and makes me think this is the Daily News of Australia.

Can you help me understand the association between this article and HN?
People doing online marketing should be familiar with online memes.
It would be hilarious if you could provide internet meme consulting to corporate marketing groups.

A lot of the older marketing execs are out of touch with internet culture and could just hire a consulting group to prevent future gaffes.

I guess it's productive to surf reddit every now and then
That was hilarious. I was under the initial impression that a user was trolling Nestle, but this is a bit of advertising genius. Nestle engages the audience with a controversial folk meme, then offers an apology and people report the well orchestrated "gaffe". Very clever.
It makes it even more funny that it is a candy company using him in the ad... haha.
I work in the Sydney ad/marketing business and I can assure you that there simply isn't the foresight to pull off a stunt like that.
N-E-S-T-L-E-S, Nestle has the very best chocolate.

Back in their van. With the windows blacked out.

Since first emerging on the Japanese online bulletin board 4chan...

4chan is American, not Japanese.

Based on the Futuba engine from 2ch with plenty of Japanese influence still prevalent.

Mincing words.