Ask HN: Do people actually pay for small web tools?

Perhaps HN is not the best audience to ask this question. A mostly tech savvy audience is more likely to solve their personal needs with a quick script, etc.

From a business perspective, you need to frame your MVP in terms of what problem you are solving? How many people really do have that problem? Of those people how many are willing to pay for the solution?

Whether you use AI or not is largely irrelevant. The knowledge of a specific domain and the typical problems encountered therein are far more relevant.

Personally my gut says no. I personally don't use any tools in that range, but I also think that at first glance the numbers don't add up.

Firstly, people pay for value. You seem to feel your ideas are low value (hence the low price) which means you don't really expect users to use it a lot. And "very occasional use" doesn't motivate me to go to the effort of paying.

Since the absolute number is low, you're either expecting really tiny numbers or you're hoping for really high numbers. The tiny numbers result in tiny revenues and tiny profits, so what's the point?

High numbers of people are likely to consume all that revenue. If you got high numbers you'd like ho the ads based route, with maybe a premium "no ads" subscription. But then you can charge more (getting rid of ads is $20 value.)

But again people dont pay for occasional use. If the use is frequent then it's likely more valuable than 5$.

To answer your root question - people don't "subscribe" to single-use tools (if by single-use you mean one-time-use.)

Perhaps you need to charge more? (People pay $10 for a coffee and that's single use). Or charge per use?

at $60/mo without even asking a question about the product? yep, all the time.

These days AI will probably build most of the things you'd charge a tiny fee for. $5/month is kind of the rate of a battle pass for a MMO, not quite a "small tool".

If a web tool saves me and my team at work a bit of time for $5/month, yes, 100%, swipe the company card! Sure let’s buy another JS table library.

But if I’m working on a personal project, or I have to pay for said tool with my personal card, probably not. I’ll spend the time building my own solution from scratch while never actually finishing my project.

Make that stiff because doing what you love is doing what you love.

$5/mo

As a business, that is a terrible price. It is not enough money to provide good service and outsource all the things that should be outsourced. [1] Even worse good potential customers know this and bad potential customers don’t care if your business is unsustainable.

[1]: At five bucks a month you will need thousands of customers to cover one well-paid employee [2} focused on customer service, but acquiring, retaining, and servicing thousands of customers probably requires more than one full-time employee…

[2]: Of course if you are doing what you love, then being paid well might not matter. But unless you love solving billing problems, you will be doing some things you don’t love. But being well paid to do what you love is not bad.

Got any examples of small web tools that people are charging for?

The thing about monetization of software isn't about usefulness, its about marketing, which starts with realizing that the things that are trivial for you to do are way less trivial for others.

Yeah I can fiddle with self hosting and finding the right OSS tools, but really, I just don't want to think about it. Its a small fee and I'll happily pay it.

https://www.obsidianportal.com/

SourceHut, I don't use as much as I'd like, but the build and chat services keeps me paying. It's cheap, and I get a lot of enjoyment from using it.

I think if you do these types of services, then you really need to make sure that people feel good about using your service. I know that's a tricky and rather fluffy goal, but you either need to be REALLY good and then you can charge more than $5, or you can make people feel good and if the amount is low, it becomes an easy renewal next month/year.

If you're making a tool, fixed price for the current version, upgrade price for the next version, no subscription. I think we're at a point in time where your target audience would rather fork over $25 right now and then get a license, but would be hard press to give you $5 per month, even for a single month.

- Plex lifetime

- gmail workspace (was free lots of years, but not now) - domain(s)

- some Wordpress themes in the past for business clients

Nothing more, and I’d like to get out of workspace…

But internet is gigantic, just ship it.