SEO Is Dead, According to Google (inc.com)

Please, let that be true!

Thank goodness! SEO has basically ruined search, and before LLMs took over, had provided wrong answers and bilge on many, many topics.

If you're in SEO, quit your job, confess your sins, and live a quiet life of repentance.

This article was so poorly written I need ai to summarize it and get to the point.