Entirely valid, and I appreciate that. How often in general do you enter your email into a landing page, even when you have very comprehensive information about the nascent product in question?
I routinely sign up for e-mail lists if it's a product I'm interested in and want to know more about in the future. A text box in front of a slogan and a cool background? Not so much.
Oh god it's working.. I want to put my email in, just in case something happens. But er, I'm not going to. I need more info about the service first :-)
Looks cool, but the ultimate tactic for landing page conversion is actually having content.
Why bother with a empty landing page like this? Would it really be so bad to wait a little until this company actually has something to show for itself?
I'd love a great payment service that works outside of the USA.
But without at least a bit of an outline this could as well be a email harvesting operation.
I know this looks cool and all but what about including more information below the fold? It wouldn't interrupt the cool design and would give more information to folks like me who don't just sign up for every service for the hell of it.
The lack of information conveys a lack of product, regardless of how true that might be. No screenshots, no information on features, not even a contact or Twitter. I'd really rather get more information before I start getting emails about the service. This is especially true when there are already viable options like PayPal and Stripe, where I can go and find full feature lists.
Ok so I submitted this with the title "What are your tactics for landing page conversion? I'm trying novelty" hoping to get feedback on my approach and start a conversation around general tactics. Unfortunately someone with admin changed the title to "Zap: Payments for the universe".
This was also intended as an experiment to how an extremely sceptical audience would react to such a spartan page with a novel visual effect as a differentiator. Now the experiment has effectively been torpedoed by this change, and now looks super corny.
Hopefully this comment gets enough up votes to stay reasonably visible so the community know what is up.
There's a tiny chance that I use some throwaway email just to see what's next, knowing your original title. Without knowing that, there's no chance - I simply ignore a meaningless and containing zero information page which asks for my email.
So this could be a test only if people wouldn't know that, so the title change did you some good.
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[ 4.7 ms ] story [ 63.4 ms ] threadWhy bother with a empty landing page like this? Would it really be so bad to wait a little until this company actually has something to show for itself?
The lack of information conveys a lack of product, regardless of how true that might be. No screenshots, no information on features, not even a contact or Twitter. I'd really rather get more information before I start getting emails about the service. This is especially true when there are already viable options like PayPal and Stripe, where I can go and find full feature lists.
This was also intended as an experiment to how an extremely sceptical audience would react to such a spartan page with a novel visual effect as a differentiator. Now the experiment has effectively been torpedoed by this change, and now looks super corny.
Hopefully this comment gets enough up votes to stay reasonably visible so the community know what is up.
So this could be a test only if people wouldn't know that, so the title change did you some good.