Thought HN might find this case study interesting.
Basically, how can local media adapt to decreasing ad revenue and less interest in local issues? Case study shows how one newsletter/newspaper adapts and is able to do quite well with heavy automations.
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[ 2.3 ms ] story [ 9.8 ms ] threadBasically, how can local media adapt to decreasing ad revenue and less interest in local issues? Case study shows how one newsletter/newspaper adapts and is able to do quite well with heavy automations.
Corresponding YouTube video here: https://www.youtube.com/watch?v=oWWmWo5WTGE