Can 1 man band compete with well funded startup?

I started creating http://codeavengers.com in my spare time last year around the time CodeCademy launched. After trying CodeCademy on my siblings and failing... I kept going.

I launched the site and get about 1k hits a day. CodeCademy gets 25k.

I have $0 funding working part time while trying to write my PhD thesis. CodeCademy has $12 million US funding.

Am I wasting my time trying to compete with them?!?! I live in a small city in New Zealand, a country that lacks startup culture. So hard to find developers that are willing to take a risk with a startup.

How can I possibly compete?!?!?