Household upgrades can meet 100 percent of data center demand growth (rewiringamerica.org)

> If hyperscalers paid for 50 percent of the upfront cost of installing heat pumps in homes with electric resistance heating, they could get capacity on the grid at a price of about $344/kW-year — a similar cost to building and operating a new gas power plant, which currently costs about $315/kW-year.13

I feel like I’m missing something. This relies on corporations putting American households ahead of their bottom line which never happens?