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As a new EV owner of just a couple months, I can see why without even watching the video. They're a major pain in the ass for a negative return.

By the time you factor in the increased price of the car, increased price of insurance, and increased price of tires, you'll end up in the red even if you do charge at home (and if you don't, the cost is just as much as gas if not higher), and that's not even factoring in the overall inconvenience of ownership.

I'll be going back to ice/hybrid as soon as my lease is up, and never returning to all electric. The only thing they have is faster, smoother acceleration, but I've learned that I like the dirty feel of a shifting transmission better - kind of like why beer and all it's impurities is better than the purest alcohol. There is just nothing, zero, zilch, that is better in an EV.

I think one misstep from a business pov, was targeting the sports car market for their EV shift. I love EVs, and racing. EV racing is a different beast from what Porsche customers in particular expect. They will need a configuration as novel as the boxer engine.
Probably best to not mention "Porsche" and "tank" in the same headline.
The wife owned the original 2015 Macan S. She loved it. A few months ago we leased a 2025 Macan 4S EV. It is a fantastic vehicle, much better than the gas version. Power is cheap here in WA. Premium gas at $4.50 p/g vs $.082 p/kHh. So that works out (rough) 100 miles cost $18 gas vs. $2.48 for the EV. No moving parts to fix, oil to change, etc. The EV wins hands down. I want an Electric Boxster to replace my old 2010 Boxster S. I will buy it as soon as they ship it.
In other news today Porsche today launched the 2026 991.2 Hybrid Turbo S which adds a 1.9kWh battery and an 80bhp electric motor. Maybe the article meant Porsche pauses BEVs?
> In other news today Porsche today launched the 2026 991

Maybe they need to come with a new (as in a _designed_ car) model.

not really an accurate take -- it's less of a pause and more of a slowdown from original plans to move non 911 platforms. Macans and Cayennes still are more than half of their business, EV Macans outsold ICE mayans, and a new EV Cayenne is about to be launched.

The profit collapse is more a matter of accounting write downs for their R&D

Make no mistake, they still have issues because sales are collapsing in China (and much of that pressure is from EV upstarts), and there's been a pushback in US on EVs in part due to political shifts.

So we'll continue to se EV, ICE and hybrid development from Porsche, just at a different mix. But it's not going to be easy for them regardless. They have a precarious place in the upmarket mix where a lot of competition is coming for the intro luxury segment, and the volume in the exotic segment is too low to really sustain operations at Porsche's scale.

Still in a better spot than, say, an Astin Martin which would have been better off financially last couple of years just giving customers cash instead of letting them buy cars and lose money on every one