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If this is interesting to you, I recommend the book Game Over by David Sheff.
This should have [video] in the title
I hate to be that guy, but is there a transcript or even ai summary of the video?
I can't stand localizers. The famicom didn't need to be completely redesigned in order for it to succeed. There was clear market success in Japan already, so they knew the software would be capable to sell systems. I feel like there are other strategies to get stores to stock the product that don't involve redesigning everything. For example they could give guarantees to purchase back unsold stock, and if the famicon failed in America they could ship the units back to Japan to sell them there.

Also, revealing they were doing illegal price fixing with Sega is not surprising.

original famicom was admittedly cheap-looking and tiny, im glad we got a redesign on that. super famicom shouldve been left alone though
The article's mission was to summarize the most important and most interesting information in the video so I don't have to spend an hour and 45 minutes watching it. Since it failed to do so, it has no purpose.