Well-written and valuable for insight whether you have similar personal experience or not.
As someone who does hardware and software as well, I relate to the challenges of making something you can hold; it's very easy to underestimate the challenge difference between the two.
Your Murphy's law references are spot on; I feel comforted reading I'm not the only one this happens to! Misery does love company, and it's important to hang on that I think, so that you don't lose hope :)
Congrats on the first batch shipment! What an accomplishment. As someone who just crossed 10 years as a first time foray into HW, I'd like to tell you it gets easier. It doesn't but keep going anyway! Good luck.
When I read the "I had no prior experience in hardware; I was counting on being able to pick it up quickly with the help of a couple of mechanical/electrical/firmware engineers" I was ready to curl up into a foetal position... the fact that the author actually got something like this manufactured and shipped is nothing short of miraculous, it's not just a board off JLPCB and a plastic case, this involves custom manufacturing of metal parts and whatnot, and I take my hat off to him for managing it.
This is also why so many crowdfunded projects fail, people go into it with no idea of how hard it is to get something to market and waaaay underestimate the time and cost. Years ago for the first project we did we took an absolute worst-case estimate, then doubled the time and cost on that. We came in on time and under budget, but only just.
For colours to look natural you need your white light to contain lots of different wave lengths. It’s usually measured as Ra. Artificially looking LEDs are easily 10x cheaper than photography grade LEDs. Also, this guy is probably paying taxes and handling stuff the proper legal way. If you order from Alibaba, chances are you’ll not be paying taxes. Plus if they offer a 5 year warranty, they probably need to keep some money around for repairs.
Yep lumens are additive (though your eyes perceive them logarithmically).
I don't know much about car headlights, but chatgpt says high beams are typically 25-45 watts, and assuming a generous 200lm/w that gives you 5000-9000 lm.
Roughly speaking, it's expensive because it's 50 lbs & tons of electrical components (that are much higher quality than $24 headlights).
Please don’t put in extra bright headlights on cars. Stock LED headlights being to bright for other drivers is already a massively common complaint — and then we have people installing even brighter ones? Please don’t.
It is also illegal to use non-DOT approved lighting in the US. Was behind a jackass today with a receiver mounted accessory red light that was excessively bright and made it look like the brakes were applied.
In addition to the all the other stuff, including light spectrum differences, you can't just trust that a "37000 lumen" light (cheap from China ...) is such a thing. Some examples of "100,000 lumen" flashlights that ended providing more like 2000 to 3000 lumens: https://www.youtube.com/watch?v=6q_0wxzClkg
It's possible, they exist, many such LEDs are probably manufactured in China ... but the legit ones are probably more expensive, and you may need a more recognizable brand to do some QA, and keep pressure on the factory to not slip quality or inputs.
Consider the cheap screwdriver included with the lamp in this story: unexpectedly, many were more faulty than the cheapest $4 screwdriver you'd find in any hardware store. The more stories you read about manufacturing stuff in China, the more you'll see very strange things. It's not about nationality or anything, it's an extreme kind of optimization. If you didn't catch it already, maybe you didn't really need what you thought you asked for ... they're just checking/optimizing
Oh boy, I want one of these. This would absolutely perfect for winter depression (I suspect much better than the "SAD lamps" marketed for this purpose which are bright not even close to this bright). But £889 is a lot of money for a lamp!
I have the Amaran 200d S, which is about 250 pounds I think. It's not as stylish, but has not only a CRI of 96+, but more importantly an SSI (D56) of 87+, which is hard to beat imho.
I rather like the way it releases concentrated light towards you, as the sun does through a window, but not everyone wants harsh shadows. At the same time, the reflector makes the 20.000 lumens feel like a lot more, as the light doesn't have to illuminate the whole room, just where you're sitting.
Great read, thanks for sharing this. I'm also coming from software and have recently started making some hardware for personal use in my free time. The idea of selling it as an actual product has occurred to me, but the thought of dealing with all the logistics quickly makes me reconsider. Congrats on your launch!
Miss posts like this on HN, thanks for the great write-up! I tried to launch a hardware thing like 10 years ago[1], but couldn't raise enough money. Fun experience nonetheless.
> It was at this point I truly began to appreciate Murphy’s law. In my case, anything not precisely specified and tested would without fail go wrong
After 20 years of system engineering, I just expected this to always be the case. Until my most recent job with a bunch of startups, where people fly by the seat of their pants, there's no communication, documentation, protection or testing, for anything. I am pissed off daily that things don't go wrong, because people now think this is normal, and it goes against everything I've learned from experience. It seems I stumbled onto the corollary of Murphy's Law: when you expect everything to go wrong, nothing does.
What a great article. It's amazing to see how many simple things can go wrong, and I'm sure there could have been more. Great work keeping your tenacity up and sticking through it.
> As someone who generally stays out of politics, I didn’t know much about the incoming administration’s stance towards tariffs, though I don’t think anyone could have predicted such drastic hikes.
I have an appreciation for very bright lamps, and the project is neat, but that stuck out to me.
I'm always fascinated by people who both feel comfortable ignoring maybe the single most impactful society-determining apparatus but will also say "no one could have seen that coming", where that is whatever they were unaware of because they chose to check out. I find the stance so fascinating because for myself, it would be impossible to not try and understand why the world is the way it is.
Everything is downstream of politics whether people want to recognize that or not, and choosing to ignore it is, in fact, a political choice.
$1200 is a lot, and it would be a straight dealbreaker to me as well. But I also noticed it draws 580W, which is a lot too.
Besides not wanting to waste the money, I doubt the lamp will last 5 years (not 5 years of projected use of XX minutes per day…). 580W converted to heat on a small disk will take its toll.
I hate dark/dingy basements, so one of my first purchases with my new house was 100k lumen of Costco shop lights. I do find myself cleaning the basement, doing laundry, and working on projects more when the sun starts to set at 5PM.
I do think it's actually quite hard to beat the Brighter lamp on all of: Lumens, $, QoL (ie: Google Home integration + temp control), Form Factor (ie: not looking ugly), CRI.
I personally noticed issues w/ CRI & Form Factor quite a lot with my previous options.
I'm curious, what would be the engineering challenges (either hardware or software) in making it dimmable substantially below 2500 lumens, so that it could continue to work as a primary light source when winding down after the sun goes down, rather than switching to other light sources capable of getting dimmer?
The $10 deposit validation approach before committing to manufacturing is underrated. So many hardware projects fail because founders fall in love with the build before confirming anyone will pay.
What stood out to me: the factory miscommunications and quality issues compound because you can't iterate as fast as software. Each mistake costs weeks and thousands of dollars.
For anyone considering hardware: if you're not getting deposits or strong signals of purchase intent before tooling up, you're basically gambling. The author's approach of getting commitments first is the right playbook.
Appreciate the war stories. Is the product still available? I'd love to get one, though fortunately the first false spring of San Francisco will hopefully be followed soon by a true one.
The store is still online so I assume it must be. Let me run this by my wife haha.
As someone who recently replaced a few windows in my house, I can say in no uncertain terms that spending $1200 for a lamp and paying to feed it 0.58kW is cheaper than hiring a contractor to add another window. And it works all day.
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[ 3.8 ms ] story [ 103 ms ] threadhttps://blog.iotdef.com/celebrating-10-years/
This is also why so many crowdfunded projects fail, people go into it with no idea of how hard it is to get something to market and waaaay underestimate the time and cost. Years ago for the first project we did we took an absolute worst-case estimate, then doubled the time and cost on that. We came in on time and under budget, but only just.
https://www.nature.com/articles/s44271-025-00373-9
I recently changed my car's headlamps to Chinese LED which claims to be about 37kLm and I don't know how much it is probably less than that.
Two of those lamps costee me around $24 on Amazon US (pretty sure under $10 in China).
What makes this $800+ ?
I don't know much about car headlights, but chatgpt says high beams are typically 25-45 watts, and assuming a generous 200lm/w that gives you 5000-9000 lm.
Roughly speaking, it's expensive because it's 50 lbs & tons of electrical components (that are much higher quality than $24 headlights).
That's all there is to it. Take a look at https://www.youtube.com/watch?v=5CJqAJ2LXw8&t=852.
It's possible, they exist, many such LEDs are probably manufactured in China ... but the legit ones are probably more expensive, and you may need a more recognizable brand to do some QA, and keep pressure on the factory to not slip quality or inputs.
Consider the cheap screwdriver included with the lamp in this story: unexpectedly, many were more faulty than the cheapest $4 screwdriver you'd find in any hardware store. The more stories you read about manufacturing stuff in China, the more you'll see very strange things. It's not about nationality or anything, it's an extreme kind of optimization. If you didn't catch it already, maybe you didn't really need what you thought you asked for ... they're just checking/optimizing
I rather like the way it releases concentrated light towards you, as the sun does through a window, but not everyone wants harsh shadows. At the same time, the reflector makes the 20.000 lumens feel like a lot more, as the light doesn't have to illuminate the whole room, just where you're sitting.
- Go for a daily walk outdoors after lunch
- Get some vitamin D supplements
> That was the worst period of my life; I would go to bed literally shaking with stress. In my opinion, Not Cool!
[1] https://www.pcgamer.com/introducing-gameref-the-anti-cheat-h...
After 20 years of system engineering, I just expected this to always be the case. Until my most recent job with a bunch of startups, where people fly by the seat of their pants, there's no communication, documentation, protection or testing, for anything. I am pissed off daily that things don't go wrong, because people now think this is normal, and it goes against everything I've learned from experience. It seems I stumbled onto the corollary of Murphy's Law: when you expect everything to go wrong, nothing does.
I have an appreciation for very bright lamps, and the project is neat, but that stuck out to me.
I'm always fascinated by people who both feel comfortable ignoring maybe the single most impactful society-determining apparatus but will also say "no one could have seen that coming", where that is whatever they were unaware of because they chose to check out. I find the stance so fascinating because for myself, it would be impossible to not try and understand why the world is the way it is.
Everything is downstream of politics whether people want to recognize that or not, and choosing to ignore it is, in fact, a political choice.
What happened after this? the factory have to replace the casting mold at their own expense or you have to pay for it?
Years ago, there was an HN article "You Need More Lumens"[1], which in turn led me down a rabbit hole.
I ended up purchasing:
The end result is somewhere around 56,000 lumens. And I LOVE it. Makes me much happier in my home office, especially in the winter months.[1] https://news.ycombinator.com/item?id=10957614
[2] https://www.amazon.com/dp/B08H4RJQTT
[3] https://www.amazon.com/dp/B01FKIE6M4
Besides not wanting to waste the money, I doubt the lamp will last 5 years (not 5 years of projected use of XX minutes per day…). 580W converted to heat on a small disk will take its toll.
https://www.costco.com/p/-/enbrighten-ultrabrite-hex-lights/...
I do think it's actually quite hard to beat the Brighter lamp on all of: Lumens, $, QoL (ie: Google Home integration + temp control), Form Factor (ie: not looking ugly), CRI.
I personally noticed issues w/ CRI & Form Factor quite a lot with my previous options.
What stood out to me: the factory miscommunications and quality issues compound because you can't iterate as fast as software. Each mistake costs weeks and thousands of dollars.
For anyone considering hardware: if you're not getting deposits or strong signals of purchase intent before tooling up, you're basically gambling. The author's approach of getting commitments first is the right playbook.
The store is still online so I assume it must be. Let me run this by my wife haha.