I remember thinking Google paid an absurd and ridiculous sum of money when they acquired YouTube. I couldn’t have been more wrong, what an incredible acquisition.
> The figure, which totals the money generated through advertising on YouTube as well as paid subscriptions, far surpasses streaming rival Netflix's $45bn revenue.
I wonder if this is a fair comparison, though. It strikes me that Netflix’ revenue model is simpler and their costs are also lower, but I guess we won’t know YouTube’s costs any time soon.
> He said YouTube Premium - its service letting users pay to remove ads between videos, or songs on its music service - had helped boost paid subscriptions across Google consumer services to more than 325 million in 2025 overall.
Out of the 60bn they made only 325 ml from paid subscribers. The title made it like it was an important figure. There's also no YOY numbers or profit so it's difficult to draw a conclusion.
And still no information about how much of the subscription revenue is shared with the content creators. Feels like YouTube is dumping all the money to shorts and other creative accounting, and giving nothing to the creators.
Recently a significant percentage of the folks I follow stopped making videos.
Oct 30, 2024~ YouTube, the video platform Google acquired for $1.65 billion in 2006, has generated $50 billion in combined advertising and subscription revenue.
> He said YouTube Premium - its service letting users pay to remove ads between videos, or songs on its music service - had helped boost paid subscriptions across Google consumer services to more than 325 million in 2025 overall.
325 million people that don't know about Firefox and uBlock Origin?
As to why would someone pay for youtube when you can block ads etc. I have been paying for probably close to 10yrs it not more.
Well, first you can use youtube on your phone, tablets etc, without seeing ads ever, I didn't realize youtube has ads.
Initially, my kids would ask for toys and fast food that I knew they didn't know anything about. So I realized family subscription is way cheaper then me buying even a single $25 toy, and most of them were more expensive.
Over the years, my kids have grown healthier both in mind and body thanks in part of that subscription.
YouTube is replacing my Netflix now, honestly. But I am not happy it being just an algo game, so I am building tubeandchill.com to find good creators, get video tips by newsletter, and more... (tell me what you want to see there, please).
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[ 198 ms ] story [ 370 ms ] threadI wonder if this is a fair comparison, though. It strikes me that Netflix’ revenue model is simpler and their costs are also lower, but I guess we won’t know YouTube’s costs any time soon.
Out of the 60bn they made only 325 ml from paid subscribers. The title made it like it was an important figure. There's also no YOY numbers or profit so it's difficult to draw a conclusion.
Recently a significant percentage of the folks I follow stopped making videos.
That's a lot of moolah!
Still frankly one of the few redeeming aspects of YouTube. My feed is disastrous.
325 million people that don't know about Firefox and uBlock Origin?
Well, first you can use youtube on your phone, tablets etc, without seeing ads ever, I didn't realize youtube has ads.
Initially, my kids would ask for toys and fast food that I knew they didn't know anything about. So I realized family subscription is way cheaper then me buying even a single $25 toy, and most of them were more expensive.
Over the years, my kids have grown healthier both in mind and body thanks in part of that subscription.