4 comments

[ 2.4 ms ] story [ 17.4 ms ] thread
You known when Apple will have peaked? A bit after the "Apple has peaked" headline meme will have run its course.
This article is full on opinions, light on new information.

Horace, from Asymco, provided a [much better analysis](http://www.asymco.com/2012/10/29/the-iphone-and-apples-margi...) on why the recently announced lower margins are in line with Apple's historical performance during every product launch.

Also, you can get a better perspective by reading [previous comments on HN](http://news.ycombinator.com/item?id=4714473) of why Forstall and Browett leaving Apple is actually positive for the company.

I don't think Apple is going down at present. I'm sure that they already have a couple of product ideas that they are working on. However 5 years down the line, this might change and we will know if they can continue to innovate and come up with something new which the industry hasn't capitalized on.
More rubbish designed to get page views.

The fact is that Apple has a 2013/2014 roadmap of incremental updates that could all continue to sell very well. Retina iPad Mini. Retina MacBook Airs. New Mac Pro. NFC/Passbook iPhone.

Not to mention that Johnny Ive's iOS 7 and OSX 11 could easily reinvigorate both platforms.

And then from the business side Apple is only just starting to tap into India/China both of which see the iPhone as a status brand ala Louis Vuitton. Expect major growth here.