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Fascinating! Always love these backstories. The Ramones were brilliant - I don't have a favourite album but my most-watched DVD is The Ramones Story
Isn't it normal and typical for musical acts to make more money from concert tours and merchandise sales than the music itself?
Seems like The Ramones were way ahead of their time, whether they knew it or not. Before the digital age, most bands made the bulk of their their money from record sales. Concert tours were just promotional events for the latest album. That model has since been flipped to what The Ramones were doing 50 years ago - "music sales" earns little compared to concerts and merchandising. Now that's punk rock! LOL
If the Ramones put their name on all sorts of merchandise does that make them sellouts?

I joke, of course, and I'm a big Ramones fan. I've had numerous iterations of that shirt over the years. I often use them as an example when discussing "what is good art?" They are one of the most influential bands of all time and yet they were terrible musicians.

How does it haunt them when they are dead?
They're played every day on the radio, on streaming services, etc. Billions of listens vs. thousands (?) of shirts.
I read that Aerosmith made more money from Guitar Hero game royalties than from their albums. And it's been true for a long time that most acts make more from touring and merch than song sales.
Shawn Stussy printed shirts to promote his surfboards and ended up being the originator of “streetwear”
All "skateboard" brands are arguably t-shirt brands that also sell boards on the side for the street cred.
Well, Brian Eno said of Velvet Underground's first album that it didn't sell many copies but everyone who bought it started a band.
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Isn't the whole point of touring to sell merchandise?
I don't mean to be crude, but how can it haunt them, when they're all dead?
I dunno, Seems like author of article is projecting, I feel like most people would be happy if they made that much of an cultural impact
I was wondering the same thing about Iron Maiden the other day - they seem more of a merch company than a heavy metal band these days.

You can get Iron Maiden beer, Iron Maiden wine, Iron Maiden sunglasses etc. let alone the common merch like T-shirts.

Given many more people can buy merch than can buy a concert ticket (which has inherently limited numbers) I wonder how the two revenue sources compare.

I get a lot of content about "how to promote your band"* and it's almost ALL about finding "superfans" you can sell merch to - so the actual art is reduced to ads for t-shirts

* I've been in the same (unsuccessful) band since 1987 - obvs I have a day job too

The Ramones are most defintly un haunted, doubly so by anything as subjective as the "truth" They captured, held up, and released the feeling that litteraly countless humans have experienced, and wished, as it turns out,to display as something "gotten off there chest"
I was reading an interview with the band "Agriculture" recently and they had a really interesting take on this. From this interview https://www.treblezine.com/agriculture-interview-quiet-viole... :

"DM: We exist as a band because we sell t-shirts. Our job is that we sell t-shirts and the way we promote those t-shirts is by playing music. If we were talking strictly economically, that’s just a fact.

LL: Weirdly, it’s also our most direct engagement with the money we make and with our fans. We’re often selling our own shirts at the merch table; that’s actually how we talk to a lot of fans and get feedback on our sets. We get cash in our hands; that’s one of the most direct economic exchanges in our lives as musicians. So, it is funny because it seems cynical, but it’s actually one of the more grounded exchanges in what we do."

As it turns out, I had a nice little chat with their drummer when I bought one of their tshirts.

In the same way, LeBron James has earned more money from selling shoes than playing basketball.
I think all this talk of entertainment economics is missing the point of the article. Yes, today bands more money from tshirts then recordings. However, in the 70s and 80s they typically made a lot of money from LPs and CDs. In the time of the Ramones, that was how bands made money.

The point is that punk rock was culturally very influential but never very musically popular. God Save the Queen was a hit record but that is the outlier.

I think it is useful to consider that a lot things that endure are not the things that were popular at the time, particularly with music. I saw the Pixies at the Hollywood Bowl a couple years ago and it occurred to me that when they had recorded the songs they are known for I saw at venues not much bigger than bars. They were never really that popular. Or Elliot Smith, who was seriously obscure in his short lifetime.

Great band, cool shirts. Gotta say all the Flenser bands got the memo on strong merch.
MC Frontalot and MC Lars had a fun take on this same concept in "Captains of Industry", which you may enjoy, depending on your feelings on old nerdcore hip-hop.

https://www.youtube.com/watch?v=XTrKmP7oU9U

It's pretty funny, and includes Fronalot's characteristic wordplay with lyrics like:

> Captains are we. Of what? Industry.

Which could also be taken as:

> Captains are we, of what industry?

Great band!!! The Spiritual Sound is an excellent album.

As far as this interview: I mean, that's every band ever; the music is an ad for their shows and merch, which is the product. Some, like these folks, come to grips with this easier/quicker than others!

Well that goes for most bands doesn't it?

There's this local band. I go to their concerts at least once per year. But we also own 4 of their hoodies in our family of 3. I bet they made more money from the hoodies than from the concerts.

Marketing has become the pinnacle form of art.
I’m a big fan of rock and metal music and often go to concerts. I’ll always buy a t-shirt of the main band I go to see, even if I don’t particularly vibe with the design, because I know it’s an additional way to support a band I like.

In my opinion that alone is worth it, but it is a fun piece of memorabilia. Although I don’t wear most of them in my day to day, especially the older ones.

I’ve got shirts from about 2008 onwards, which is the year I first went to see Sabaton and Disturbed.

why don't they have donate pages or venmo QR codes at the concert? I am serious. I don't want more stuff. I don't need tshirts. I don't need trinkets. I legitimately love music and want to support, but it is so difficult. Best I can find is digital sales of an album that doesn't cost them any manufacturing/shipping costs.
The power of "Kill a Commie for Mommy".