Is 50% discount for launch a good idea?

1 points by eddiejaoude ↗ HN
I am launching my first "real" product today and I was wondering how to make it more successful?

My ideas are: - 50% discount - giveaway

Any other ideas please share

7 comments

[ 0.26 ms ] story [ 41.9 ms ] thread
I mean generally speaking it looks quite scammy for a product to offer a 50% discount unless it's quantity limited or extremely time limited. You would be much better off having something more reasonable like 10-20% off if you really wanted to have a launch discount or "early adopter" pricing.
Yes it is an early adopter price, but I should highlight that. Thank you
50% is too high, it makes people question why you’re discounting so much
honestly it depends a lot on your launch. 90% of the success of a launch comes from how you structure it. In the end it all comes down to the GTM strategy, pre-launch strategy, positioning, and assets (the video for the launch)
Software or hardware?
Good question, sorry for not being clear. Software.