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"Better living through Chemistry." Err, no. But will people pay more at Walmart to avoid it?
The article praises Häagen-Dazs as a beacon of integrity. If a company names itself with deceit I am doubtful of their integrity.

"Häagen-Dazs" is an invented pseudo-Scandinavian phrase coined by the American Reuben Mattus, in a quest for a brand name that he claimed was Danish-sounding.

https://en.wikipedia.org/wiki/H%C3%A4agen-Dazs