Discord subscriptions seem to be working. People like to customize their profile (ie express themselves), even though profiles are not something frequently interacted with (that's the surprising part!)
I have a server (for my game) with about 1000 people. Out of the 300 people logged in, 50 of them have custom profiles.
> Out of the 300 people logged in, 50 of them have custom profiles.
That's why I'd count Discord subs as a specific case targeting specific kind of a terminally online user who doesn't mind paying for such customization to show own digital identity, that for the rest means nothing. Discord had a brilliant idea here while at the same time allows to use their service without all these bells and whistles. Tho, I expect they'll start limiting it for those who refuse to subscribe in the nearest future.
i too noticed the similarities in approach between the two. with the chat portability and other eu-linked changes they have to play along with, meta would have a complicated future ahead with subsidising chat for everyone.
if this prevents them from adding privacy-harming things to whatsapp, the more power to them. but it certainly does not guarantee this behaviour.
I would pay $49.99/mo for an unlimited plan that brings me only my friends' status updates (not their hyper-political likes and comments), just their life updates. Daily stories are great too. But JUST that, no influencers, no ads.
I realize Meta's data shows that our user revealed preferences tells them that we like all the dopamine hijacking garbage but that's like saying "Well users like drugs, so we gave them more". Let me pay you to give me just the vitamins, and none of the sugar.
I basically don't use Facebook any more because of this. Opening the app shows me the most sensationalist, fearmongering and outrage bait content they can find. It's worse than news channels (I haven't watched TV for 20 years). I have auto play turned off, and every few months the setting gets turned back on.
The first few posts I see scrolling through:
- US adds mandatory tips ahead of world cup.
- Woman dies after being hit by Audi in city center.
- There was a huge queue for women's toilets at a tech conference.
- 50% off mattresses.
- Some influencer I don't follow bought 20 rolls of 3M tape from Lidl.
Do I still have friends, do they still post stuff? I only see them in the reels/stories section at the top.
The only reason why I still have Facebook is because of groups. It's the main 'groups' tool people use in my country, so there are various local groups I am part of.
There is not a single subscription in the world I would pay more than $20/month for personal purposes, unlimited (and I do mean unlimited) LLM tokens very much included.
That was the premise of halloapp.
I think it was $5 a month and encrypted like WhatsApp, and you had a feed only from your contacts.
It was founded by a guy who worked for WhatsApp for a long time. Apparently it went under in 2024.
I think messaging is just a commoditized service. People will not pay for it
I believe you can get close to that with various Instagram mods for Android. They have advanced features like only show posts from followers and stuff like that. I switched to one of them after realizing the 5 second ad breaks I got were only there because I disabled personalized advertising.
You can ditch all that and talk to your friends (text them or call them or visit them) for almost free, actually. You can keep up with people without a middleman.
Interesting. Instagram and Facebook both seem to be filled with AI-generated fake crap today. Even the so-called news items that I see there seem to be fake. I don't even know who would be subscribing. Especially to Facebook as of today....
It is filled with pretty low quality content overall. On the other side, WhatsApp has been getting filled with a lot of bloat. And even today, I find it confusing to use communities in WhatsApp. The entire navigation and experience around that feature confused me a few times. There's been more and more push towards the AI crap on WhatsApp as well.
The only good thing about WhatsApp is, it is used by everyone that I know, so I can connect with them pretty easily and make calls, etc. I hope they don't enshittify it too much to the point where I'll go and use Signal full time.
> There are also other features like Super Heart animated reactions for Stories, custom app icons, customizable fonts for profile bios, and access to additional pins for your profile.
Ahh, remember the days of livejournal/myspace, where we got all of those “features” for free because your profile is literally a fucking webpage
Just stop using Meta products. It's really not as hard as it seems. Nobody needs FB to communicate with friends and family. Send texts or emails or use your phone.
Only on HN could someone post a take like this without getting laughed at. Outside our very geeky HN bubble, hardly anyone (let's say in Europe, but all my friends in the US use it as well) uses anything other than WhatsApp. There's literally zero reason for the average user to switch.
The sticky bit I have is facebook marketplace - it's wiped out the other classified marketplaces in my area.
I'm not making any serious money off the old stuff I sell, but the alternative to selling it (or even giving away low-value stuff that's still functional) on facebook is basically just throwing it out / destructively recycling it.
> Just stop using Meta products. It's really not as hard as it seems. Nobody needs FB to communicate with friends and family. Send texts or emails or use your phone.
I'm in WhatsApp groups with friends who live abroad, SMS is not an option. We could use another chat app, but then I'd have to convince every friend from every group to use something else. WhatsApp is what every friend I have agrees on.
I belong to several hobby groups that exist only on Facebook or Reddit (or Discord, but I dislike it for several reasons). I'd like to ditch both Facebook and Reddit, but that would mean leaving those hobby groups, and given the joy they bring me, I'm not willing to pull the plug yet.
Ha, I fell for that the first time, not getting me twice. That was my wake up call for how insular the HN bubble is and how utterly convinced people here are that they represent or understand normies.
Honestly don't know how Meta keeps customers. Facebook is hanging on for dear life with geriatrics and marketplace. Insta is a cesspool of fake content that needs to die in a dumpster fire. Not sure why you'd use WhatsApp over alternatives like Signal now.
It's almost like the people still using Meta services are metaphorical bots or low agency human beings.
Yes, you could use Signal, but my take is that people don't want yet another account for something. Facebook works and it has all the other activities people need to keep track of. For most you wouldn't be replacing Facebook or WhatsApp with Signal, you'd add Signal to an already busy phone.
People don't care about the platform, they just want shit to work and for better or worse, Facebook works for them.
I'm going to go against the grain here and say this is probably a positive thing for Meta products, and honestly every other "free" service to provide these kinds of revenue avenues.
How many times do we hear things like "if the product is free, you are the product" - well, the consequence of that is development resources tend to be pulled into directions that benefit advertisers.
By having material subscription revenue coming in for things outside the advertising space, the product managers can justify investing in features that otherwise would be passed up due to lack of revenue potential from advertising.
Yes, in many ways Meta gets to have their cake and eat it too, because the ads are still there even with the plans, but this does give a meaningful voice to their customers who pay that they can invest in other ways outside of strictly advertising.
You paying just signals that you're someone to push more ads to and to harvest more data on, since it means you have disposable income to spend on something as useless as instagram or facebook.
Meta isn't going to stop harvesting all your information just because you pay for a subscription, they'll harvest and sell your data AND take your money.
fb doesn't actually "sell your data", they use for ad targetting and even then, the ad targetting is waaayyy off, in my experience. they're hardly getting any use out of it for targetting me.
>you have disposable income to spend on something as useless as instagram or facebook
Useless in the big picture, but I know people who are cobbling together various income streams to maintain basic quality of life- including sponsored posts on social media. Which gives the platforms a very real value. I'm not saying they aren't exploitative, and overall they don't contribute to the advancement of society- but there a a LOT of big employment holes in the west and like these platforms or not, these platforms are plugging a lot of holes, if only mostly timidly except for the usual stars.
That's ignoring that WhatsApp has been free for a long time and was end to end encrypted. Then a multi billion dollar corporation bought it and has slowly whittled away at it.
You're right it's a good thing, but I think they're maybe 10 years too late. The issue is that their product is hateful, non-functional, and my feelings toward the brand are probably more negative than any other brand I can think of. So why would I give them money? It's a tough sell.
The only truth here is that meta is preparing for the AI bot apocalypse. When everything turns into AI noise, people will move on. Segmenting real (paying) users and bots is a strategy to sustain their business model, not welfare.
> By having material subscription revenue coming in for things outside the advertising space, the product managers can justify investing in features that otherwise would be passed up due to lack of revenue potential from advertising.
You’re a Meta decision maker presented with 3 options. Which one do you pick? (remember, you’re not you…you’re a Meta decision maker trying to justify a trillion dollar valuation).
- Possible additional ad revenues
- Possible additional subscription revenues
- Possible additional ad and subscription revenues
> this is probably a positive thing for Meta products
If it was a subscription that eliminated all ads AND enshittification anti-patterns, like not putting every single notification, 'share my...' and 'show me...' option on separate toggles helpfully sub-divided into a dozen or more separate pages - I would be all in.
Seriously, what if Meta just said, in effect, "give us $XX a year" and you will be a "VIP Account" that's invisible to all our analytics systems, data collection, aggregation and profiling. The only metric where you will even be visible to our reporting systems is "VIP Account Revenue" as your payments hit our account. We will not care (or even know) if your usage is literally zero minutes a year.
I'm sure all the reasons you're thinking of for why Meta would never do this are probably correct. Those same reasons are why the reasonable-sounding thought "this does give a meaningful voice to their customers who pay" is moot. I believe there is no subscription amount Meta would accept to genuinely shift their entire way of thinking about even a small subset of users. Therefore, this much smaller subscription won't actually change anything that matters. This is just the diary farm trying to collect extra money by renting plastic stall decorations to the cows their business owns and milks. By definition these features will be trivial and purely cosmetic because anything that actually changes user behavior, would impact the real business and will be decided based on that.
The only way for this model to work, is for governments to put high pressure on tech giants to put the breaks on the whole surveillance & data selling business. Otherwise they will take your money and sell your data at the same time.
I wonder if fully forbidding personalised ads will actually make gdp of developed nations to shrink.
That’d be more relatable if they weren’t actively trying to remove encryption from their messaging to spy and serve even more ads at the same time they’re trying to charge a fee for the pleasure of giving them your data to sell.
These products already do what basically everyone wants them to do.
The problem is now people are conditioned to having their privacy violated so they are still the product and they will pay to be the product.
The network effects with a product like WhatsApp are strong so that this opens the door to dark patterns for the non paying customers. After enough time the same level of effort will go into the now subscription app that went into it when it was free.
Except their "impersonation protection" subscription sounds more like a racket than a product. Basically, pay us or we'll spoil your brand. Now, they want to charge point addicts for getting access to very basic and limited stats about their 2 seconds videos.
> How many times do we hear things like "if the product is free, you are the product" - well, the consequence of that is development resources tend to be pulled into directions that benefit advertisers.
Maybe. Or maybe this is the final stop on the route to enshittification: bill both the advertisers and the users.
> The thing that determines whether you’re the product isn’t whether you’re paying for the product: it’s whether market power and regulatory forbearance allow the company to get away with selling you.
Or more simply:
> Companies don’t make you the product because you don’t pay — they make you the product because you can’t stop them.
As far as feature development goes, Meta isn't looking under the couch cushions for change. If they want to invest in a feature, they will.
> How many times do we hear things like "if the product is free, you are the product"
As of late, not many times. Because it’s become clear that for the big players you’re the product even if you pay. See for example Netflix or Hulu, where you pay a subscription and are advertised to.
> How many times do we hear things like "if the product is free, you are the product"
This is old school. Now we know for a fact from the "enshittification" concept that you are always the product. If they can keep abusing you AND make you pay on top of that, it's better than abusing you without making you pay.
There are no good monopolies, the solution really is to fight them.
None of the packages mention anything about removing ads do they? They're some silly premium features like custom stickers and themes. I don't see anything about removing ads.
C'mon, it's the oldest trick in MBA book: make a much-used service paid, make the free version of it terrible and you force people to get the paid service.
Sisters, a 8B local model that hallucinates is better than that 50bn in sweaty VR shit they made. It is what it is, slap a monthly fee on the 3B model and move on, I suppose.
I have serious doubts that Meta is aiming to improve these products. Every time I open Instagram - ironically of course - it just seems like more and more AI slop.
I used to think like that, but then I realized that
> if you are paying for the product, nothing guarantees that you are not the product anyway
Companies like money and they will have no qualms against double dipping. Even if you refuse to be their customer (and thus they lose the revenue coming from you) as long as the majority of their customers are ok with being a product, they will keep doing it.
Their offer for subscribers are nothing but beads and sequins. A genuine offer [the kind i could accept] should contemplate an ad, bot and algo-free experience.
There used to be a single streaming service that had the majority of the content with zero ads. Now we are back to ad-ridden cable TV pricing with nearly zero product features. Paying these shitbirds will not cause them to invest in the product. Meta isn't even generating any of the content, at least streaming services are doing that much with the money they are given.
I think given that meta has already sort of destroyed so many things, it's difficult to see this measure causing any _harm_. I'm not sure it's a panacea, as since you said meta will just take your money and track you. But the "tracking you ship" has already sailed. Maybe in a perfect world the "taking your money" bit is successful enough that they try to make that experience better? Ideally, meta would just take 100% of its intellectual assets and pay to have them subducted by the Mariana Trench, but I don't think that'll be happening for me.
I disagree with that particular 'against the grain' (.. that this somehow is a positive thing for Meta products ..) for the critical reason that META corp is an established Advertising business and pivoting to non-Advertising-supported is likely infeasible. I think it is an absurd idea that introducing subs will help improve Meta's products, outside of this HN discussion .. there is no reasonable, direct connection between the two concepts. For instance, Metas own culture will sabotoge the effort.
It is certainly worthwhile IMO to consider the positive things for Meta -- I believe it's truly only to capture more of the market, and improving Meta's products means something which only META defines, like a snake eating its own tail.
This move is di-worsification -- Meta is fundamentally not in the subscription business. They don't provide ongoing accruing value..the subscription doesn't gain a user access to functionality.
My straw-man phrase, to illustrate the preposterousness .. for lols only .. "If only they had more money to invest in features which delight users." They have enough money.
I'd have been happy to pay for a WhatsApp-like service if they had not been acquired. Flawless service for like a decade, no complains. Only issue was the difficulty of moving between Android and iOS.
Meta? Fuck off. We all know they're already doing awful stuff with our data, they've had more bugs last year than all of whatsapps previous history combined, and whatever price they request now is step one for enshittification.
A lot of posters here are missing the part where people use Meta products to market their art, performance artists, visual artists, musician, digital entertainment artists, craftsmen, etc all rely on the network effect to be discovered. Until you can replace that then people wont just use email, txt their audience, etc.
And just to say it is actually sad there is no alternative because most of those artists dont really gain a valuable network effect from posting there. But it is how younger unestablished peoples establish themselves as existing. There are entire comedy/music scenes that essentially require you to have an Instagram account.
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[ 4.3 ms ] story [ 135 ms ] threadI have a server (for my game) with about 1000 people. Out of the 300 people logged in, 50 of them have custom profiles.
So, it seems like a good idea for Meta.
That's why I'd count Discord subs as a specific case targeting specific kind of a terminally online user who doesn't mind paying for such customization to show own digital identity, that for the rest means nothing. Discord had a brilliant idea here while at the same time allows to use their service without all these bells and whistles. Tho, I expect they'll start limiting it for those who refuse to subscribe in the nearest future.
if this prevents them from adding privacy-harming things to whatsapp, the more power to them. but it certainly does not guarantee this behaviour.
I realize Meta's data shows that our user revealed preferences tells them that we like all the dopamine hijacking garbage but that's like saying "Well users like drugs, so we gave them more". Let me pay you to give me just the vitamins, and none of the sugar.
You can change the feeds with extensions or modded apps for free and ads are blocked by default in any good browser.
I basically don't use Facebook any more because of this. Opening the app shows me the most sensationalist, fearmongering and outrage bait content they can find. It's worse than news channels (I haven't watched TV for 20 years). I have auto play turned off, and every few months the setting gets turned back on.
The first few posts I see scrolling through:
- US adds mandatory tips ahead of world cup.
- Woman dies after being hit by Audi in city center.
- There was a huge queue for women's toilets at a tech conference.
- 50% off mattresses.
- Some influencer I don't follow bought 20 rolls of 3M tape from Lidl.
Do I still have friends, do they still post stuff? I only see them in the reels/stories section at the top.
The only reason why I still have Facebook is because of groups. It's the main 'groups' tool people use in my country, so there are various local groups I am part of.
In the current state those subscriptions will just show your friends that you're a huge loser who's willing to pay for custom backgrounds.
Would you pay $27/mo for instagram?
The only good thing about WhatsApp is, it is used by everyone that I know, so I can connect with them pretty easily and make calls, etc. I hope they don't enshittify it too much to the point where I'll go and use Signal full time.
Thank you - I don't want any of that.
What exactly are "fun" features, anyway? Do they take away from my time?
Ahh, remember the days of livejournal/myspace, where we got all of those “features” for free because your profile is literally a fucking webpage
Only on HN could someone post a take like this without getting laughed at. Outside our very geeky HN bubble, hardly anyone (let's say in Europe, but all my friends in the US use it as well) uses anything other than WhatsApp. There's literally zero reason for the average user to switch.
I'm not making any serious money off the old stuff I sell, but the alternative to selling it (or even giving away low-value stuff that's still functional) on facebook is basically just throwing it out / destructively recycling it.
I'm in WhatsApp groups with friends who live abroad, SMS is not an option. We could use another chat app, but then I'd have to convince every friend from every group to use something else. WhatsApp is what every friend I have agrees on.
I belong to several hobby groups that exist only on Facebook or Reddit (or Discord, but I dislike it for several reasons). I'd like to ditch both Facebook and Reddit, but that would mean leaving those hobby groups, and given the joy they bring me, I'm not willing to pull the plug yet.
So you see, it's really not that easy.
Or attend an event in person. They advertise their in person events on the meshtastic Facebook group.
It's almost like the people still using Meta services are metaphorical bots or low agency human beings.
People don't care about the platform, they just want shit to work and for better or worse, Facebook works for them.
How many times do we hear things like "if the product is free, you are the product" - well, the consequence of that is development resources tend to be pulled into directions that benefit advertisers.
By having material subscription revenue coming in for things outside the advertising space, the product managers can justify investing in features that otherwise would be passed up due to lack of revenue potential from advertising.
Yes, in many ways Meta gets to have their cake and eat it too, because the ads are still there even with the plans, but this does give a meaningful voice to their customers who pay that they can invest in other ways outside of strictly advertising.
Well, now they will keep doing what they are doing while being paid because your data is their business model.
Meta isn't going to stop harvesting all your information just because you pay for a subscription, they'll harvest and sell your data AND take your money.
Useless in the big picture, but I know people who are cobbling together various income streams to maintain basic quality of life- including sponsored posts on social media. Which gives the platforms a very real value. I'm not saying they aren't exploitative, and overall they don't contribute to the advancement of society- but there a a LOT of big employment holes in the west and like these platforms or not, these platforms are plugging a lot of holes, if only mostly timidly except for the usual stars.
Circa 2016: https://www.techspot.com/news/63504-whatsapp-waves-goodbye-a...
You’re a Meta decision maker presented with 3 options. Which one do you pick? (remember, you’re not you…you’re a Meta decision maker trying to justify a trillion dollar valuation).
- Possible additional ad revenues
- Possible additional subscription revenues
- Possible additional ad and subscription revenues
If it was a subscription that eliminated all ads AND enshittification anti-patterns, like not putting every single notification, 'share my...' and 'show me...' option on separate toggles helpfully sub-divided into a dozen or more separate pages - I would be all in.
Seriously, what if Meta just said, in effect, "give us $XX a year" and you will be a "VIP Account" that's invisible to all our analytics systems, data collection, aggregation and profiling. The only metric where you will even be visible to our reporting systems is "VIP Account Revenue" as your payments hit our account. We will not care (or even know) if your usage is literally zero minutes a year.
I'm sure all the reasons you're thinking of for why Meta would never do this are probably correct. Those same reasons are why the reasonable-sounding thought "this does give a meaningful voice to their customers who pay" is moot. I believe there is no subscription amount Meta would accept to genuinely shift their entire way of thinking about even a small subset of users. Therefore, this much smaller subscription won't actually change anything that matters. This is just the diary farm trying to collect extra money by renting plastic stall decorations to the cows their business owns and milks. By definition these features will be trivial and purely cosmetic because anything that actually changes user behavior, would impact the real business and will be decided based on that.
I wonder if fully forbidding personalised ads will actually make gdp of developed nations to shrink.
The problem is now people are conditioned to having their privacy violated so they are still the product and they will pay to be the product.
The network effects with a product like WhatsApp are strong so that this opens the door to dark patterns for the non paying customers. After enough time the same level of effort will go into the now subscription app that went into it when it was free.
YouTube is a good example of this phenomenon.
Maybe. Or maybe this is the final stop on the route to enshittification: bill both the advertisers and the users.
> The thing that determines whether you’re the product isn’t whether you’re paying for the product: it’s whether market power and regulatory forbearance allow the company to get away with selling you.
Or more simply:
> Companies don’t make you the product because you don’t pay — they make you the product because you can’t stop them.
As far as feature development goes, Meta isn't looking under the couch cushions for change. If they want to invest in a feature, they will.
To me it sounds like they no longer are making enough money, so now they are asking people to pay to be the product
As of late, not many times. Because it’s become clear that for the big players you’re the product even if you pay. See for example Netflix or Hulu, where you pay a subscription and are advertised to.
This is old school. Now we know for a fact from the "enshittification" concept that you are always the product. If they can keep abusing you AND make you pay on top of that, it's better than abusing you without making you pay.
There are no good monopolies, the solution really is to fight them.
I feel like this is no longer true. You are now the product regardless of you paying for it or not.
1. Get cable TV there's no ads!
2. Everyone switches to cable
3. Cable now has ads too
Than what you describe but I feel like it's maybe more positive of a change than that. But just slightly.
It’s Facebook. Why would anyone trust them?
Like no ads? that's usually the #1 you pay for and no mention of that.
I used to think like that, but then I realized that
> if you are paying for the product, nothing guarantees that you are not the product anyway
Companies like money and they will have no qualms against double dipping. Even if you refuse to be their customer (and thus they lose the revenue coming from you) as long as the majority of their customers are ok with being a product, they will keep doing it.
It is certainly worthwhile IMO to consider the positive things for Meta -- I believe it's truly only to capture more of the market, and improving Meta's products means something which only META defines, like a snake eating its own tail.
This move is di-worsification -- Meta is fundamentally not in the subscription business. They don't provide ongoing accruing value..the subscription doesn't gain a user access to functionality.
My straw-man phrase, to illustrate the preposterousness .. for lols only .. "If only they had more money to invest in features which delight users." They have enough money.
Meta? Fuck off. We all know they're already doing awful stuff with our data, they've had more bugs last year than all of whatsapps previous history combined, and whatever price they request now is step one for enshittification.
And just to say it is actually sad there is no alternative because most of those artists dont really gain a valuable network effect from posting there. But it is how younger unestablished peoples establish themselves as existing. There are entire comedy/music scenes that essentially require you to have an Instagram account.