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Sinofsky was a great tech leader and shipper of products. The people who replaced him seems weak sauce.

I'm not sure if firing someone creates faster progress in an area vs. just shipping more products.

Yes, this is a strange article. The reality is that MS were way behind the tablet curve, having plugged the same old tiny buttons, traditional Windows, use a stylus, furrow for years and years.

Bolting Metro onto Windows 7 is likely to please very few, least of all corporate customers.

If Sinofsky is as bad as painted, could he really have turned around the Longhorn mess, salvaged Vista, then reshaped the organization to do a fantastic job with Windows 7?

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My wild speculation:

Steve Ballmer is a sales guy at heart, and it's why he's been able to survive a decade of middling stock performance and strategic missteps: He must have close connections to Microsoft's largest enterprise customers, and were he to be fired, it would be an invitation for those customers to reevaluate their commitment to Microsoft's platforms.

When he walks into a big customer's boardroom, he must be furious every time he sees some C-level using an iOS or Android device. He knows that if he can't sell "Windows everywhere" to these users, he's doomed to keep reading headlines about 5,000-user iPad-based IT projects and the "post-PC era".

He didn't need to wait to see how the market would respond to Windows 8 and devices like the Surface. These users could tell him immediately, perhaps even before the product launched, and I would guess that their feedback was discouraging. If at the same time their IT departments were making noise about sticking with XP or 7, that would have been the last nail in Sinofsky's coffin.

"He must have close connections to Microsoft's largest enterprise customers"

Ballmer has a close connection with Microsoft's largest shareholder, some fellow named "Gates."

He has even closer ties to the second largest shareholder, himself.

"Clearly Ballmer will assume a more direct role in Windows management, with Windows VPs Julie Larson-Green and Tami Reller now reporting directly to him."

The sexism upon which this statement is partially premised aside...

I have an entirely different take on this promotion. Microsoft has been run by a pair of consuls, Ballmer and Gates, for a long time. One focused primarily on the business side, the other upon the technology.

At this point it is only prudent for them to look at leadership succession. Larson-Greene has real technical chops and has worked on compilers, Office, UX, and Windows. Teller went from receptionist to CFO at Great Plains, leading them through both an IPO and Microsoft's acquisition.

It is clear that the future leaders will be from the post IPO generation of Softies. It may be clear now that the tradional pointed elbows approach to the throne is frowned upon.

>The sexism upon which this statement is partially premised aside...

What?

Why does direct reporting indicate Ballmer is taking a more direct role in Windows management rather than indicating that both Larson-Greene and Reller have been given a degree of authority equivalent to that Sinofsky had?

Sinofsky was reporting directly to Ballmer before his resignation. If he was fired, of course Ballmer fired him himself. Sinofsky was his direct report.

People only report directly to the CEO because they are seen as capable of acting largely with autonomy. It's a sign of trust, not incompetence.

The conclusion that Ballmer would micromanage Larson-Greene is absurd. He doesn't have the technical chops. The suggestion that he would do so with Reller, ignores her demonstrated professional competence.

The most likely case is that Sinofsky is gone so that they could be promoted. This probably wasn't a crisis, but something brewing for a long time. The issues with Office under Windows 8 RT were due to structural issues with Sinofsky's management approach.

It's the "Clearly" that makes it sexist.

I don't know that it's sexist, but it's certainly a non sequitur. Then again, the whole article is devoid of facts, so maybe it's not too surprising that there are some gaps in its reasoning.
There are so many alternative explanations for that sentence. Your confidence in your conclusion is shocking, and your willingness to throw around such allegations with so little evidence is repugnant.
CEO removes subordinate and has product heads reporting directly to themselves. Clearly, the CEO wants to take a more active interest in product development.

Point out the sexism.

CEO is female and product heads are male, point out the sexism CEO is male and product heads are male, point out the sexism.

CEO is male, product heads are female. Without any more information then that, you saw sexism. Point out the issue. You are making huge leaps to conclusions that are just not supported by the information given.

Sinofsky reported to Ballmer. His replacement(s) report(s) to Ballmer. How is a more active role by Ballmer "clearly" indicated?
Sinofsky was President of the Windows Division. He is being replaced by two VP's. This implies a removal of one level of management, placing the CEO closer to the product team.
It only places Ballmer closer to the team if one presumes that Sinofsky was not part of the team.

It only implies removal of a layer of management if one doesn't see Reller and Larson-Greene as having been promoted.

The appearance of Larson-Green and Reller on Microsoft's Senior Leadership Page supports my thesis.

https://www.microsoft.com/en-us/news/exec/slt.aspx

The narrative of the article is simply that Ballmer is taking a more direct role in leading the Windows Division now that the president of the Windows Division has been fired. Alarmism over harmless statements contributes to public disinterest in standing against actual instances of sexism in tech.
The real culprit that needs to be fired is Steve Ballmer. He was great from the inception of MSFT until maybe the turn of the century, when their business strategy of making and maintaining a Windows monopoly worked beautifully and extremely profitably. However, he is living in a legacy environment where he believes he needs to protect the Windows/Office monopoly BY ANY MEANS NECESSARY, and he and the rest of Microsoft can't keep up with everyone else around them because of innovation.

This mindset has completely stymied any sort of innovation at Microsoft because they are playing with one arm tied behind their backs in the midst of trying to compete against the likes of Google, Facebook, etc. In Steve Ballmer's eyes, everything must lead back to the sale of a license of Windows/Office, and that no longer works in their environment.

If Microsoft engineers had free rein to make the best search engine, or the best phone, or the best tablet, without worries about how will it lead to maintaining their revenue streams of Windows and more importantly Office, then I think their offerings would be on an order of magnitude better and more creative.

https://en.wikipedia.org/wiki/Six_phases_of_a_big_project

The six phases of a project:

1. Enthusiasm

2. Disillusionment

3. Panic

4. Search for the guilty

5. Punishment of the innocent

6. Rewards for the uninvolved

This is the way it seems to have played out (and the way project/startup failure almost always seems to play out).

Awesome. Thank you. Very similar to the "process" I've witnessed and documented. From memory:

1) Assemble non-experts, non-stakeholders

2) Misidentify problem

3) Establish quorum

4) Do not communicate decisions

5) Everyone runs off in separate directions

6) Assign blame

7) Repeat.

Given the challenges of organizational psychology (aka herding kittens), where trying harder won't change outcomes, I support the strategy of multiple competing teams, as detailed in the book Design Rules: The Power of Modularity.

http://www.amazon.com/Design-Rules-Vol-Power-Modularity/dp/0...

This doesn't make any sense to me... You think that the problem with Bing is that it's too focused on revenue for Windows? I suspect the problem is that it's really hard to build a better search engine than Google (and that even if it were slightly better, people are resistant to change).

Microsoft's overall profit numbers still look pretty strong to me, and their product portfolio is as diverse as ever. They've got 6 different products in their server and tools division alone that generate more than a billion dollars each year! [1] That's not to mention Office, Windows, Xbox, etc.

[1] http://www.zdnet.com/microsofts-server-and-tools-unit-now-in...

Right or wrong, your argument is exactly why Ballmer is still in charge and at the same time the reason many think Microsoft's future is bleak until he's not.
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>Microsoft's overall profit numbers still look pretty strong to me, and their product portfolio is as diverse as ever. They've got 6 different products in their server and tools division alone that generate more than a billion dollars each year! [1] That's not to mention Office, Windows, Xbox, etc.

What, if anything, has Ballmer done to make a difference in those areas?

>Microsoft's overall profit numbers still look pretty strong to me, and their product portfolio is as diverse as ever.

RIM was singing the same song. Profits/etc. are basically the waves behind the ship. By the time those start going down you're not dying, your decomposing.

Good for me and for everyone I guess.

I don't want MS success and another long monopoly.

Funny, that's just the attitude Steve Jobs had about IBM in the 1980s. He was sure that IBM was the bad guy monopolist that stood in the way of Apple's success. He created the famous "1984" commercial as a result.

You're looking in the wrong place, 30 years late. The 2012 Microsoft is more like 1984 IBM and that's not likely to change. The duopoly of Apple and Google has more ability to dictate our technology today, if that's what you're worried about. At least we have a choice though.

I suspect that Ballmer wasn't really able to have full control of the company and decisions until Gates left (so...2007, right?). Then, I'd say that CEOs have to be judged 3-4 years in the future, meaning that if a CEO of a huge company decided something _today_, the successes/failures of that decision would only be evident years down the road.

So given that Microsoft seems to be in some exciting times right now, I'd feel comfortable guessing that this is more or less the strategy that got laid out once Ballmer gained full control of the company.

Then again maybe I'm completely wrong. Either way, we'll never really know I guess.

>Ballmer had been frustrated by Sinofsky before. Microsoft partners apparently had a reference design for tablet hardware ready in time for Windows 7. Sources tell us that Sinofsky refused to add support for it in Windows 7. Whether it would have been successful is hard to gauge, but it would have put Microsoft in the tablet market several years earlier, and possibly around the same time as Apple’s original iPad.

I would love to just catch a quick glimpse of the Universe in which this is NOT 100% Ballmer's fault. It must truly be full of fascinating things to see.

This is a bit of revisionism. Windows tablets, and tablet support in Windows, have been around since Windows XP. It was unsuccessful every time it was tried.

Saying "no" to tablet support was, in light of Microsoft's experience with tablets, the right thing to do.

Yeah, but all the tablets were crappy. They weren't what a tablet needed to be to succeed, which unfortunately really means "ditch a lot of Windows." At MS this is heresy and is not tolerated.

Xbox managed to ship a non-Windows-based product because they were nearly completely isolated during the product's inception. (Yes, the Xbox kernel is largely Win2000, but with a LOT of stuff ripped out).

I don't know how WinCE succeeded at all. Microsoft would have been better off if it hadn't, and something better had come along. Lordy, what a pile...

In summary: At MS, you are either (a) Windows, and shipping something probably inappropriate for your users, or (b) playing a political game where users come second, or (c) isolating yourself from the rest of the company, if you can swing it.

MS needs to fix it's "Windows everywhere" mindset.

>Saying "no" to tablet support was, in light of Microsoft's experience with tablets, the right thing to do.

The point is that the failure of MS to bring a viable tablet to market cannot be painted as any single exec's fault over Ballmer. I was responding to the article's accusation of Ballmer's frustration at being told no (fair or not, I can't say). The bottom line is that the buck stopped with Ballmer, and if he was frustrated at being told "no", then even if "no" was the correct business decision at the time, the reason it was is the fault of Ballmer.

It's worth noting that Ballmer has publicly laughed in the face of two of the biggest innovations in the last 5 years - the iPhone and the iPad. Now they're racing to catch up.

It seems like Ballmer, Sinofsky, and Gates pushed out people building products along those lines - J. Allard and co. only to pick up their vision later with Metro UI and Windows 8. (J. Allard and his team were behind Xbox, Zune, and Courier which basically gave a roadmap to Metro UI, Windows Phone 7 and Windows 8. J Allard also wrote a famous memo about internet connected apps back in 1994.)

Sinofsky and Ballmer also pushed out Ray Ozzie who was trying to make cloud computing a meaningful part of Microsoft's future.

Now that all the big vision is gone, where is Microsoft going to go? Continue to be a fast follower of Apple and Google?

Microsoft is a company without vision because it already achieved what it set out to - a computer on every desk. They won that battle. In the meantime, people's desks already have computers on them and are putting computers in their pockets, purses, and appliances. Microsoft was too busy with traditional computers to have a vision for mobile computing.

Maybe Microsoft should change their company goal to a computer in every pocket. Or a Microsoft app on every home screen. Or every computer to be powered by Windows. Or maybe a computer on every surface.

Without a big goal, Microsoft is going to be just another big tech company like IBM. It won't change the world again. It already did. Now it's just following everybody else.

>It's worth noting that Ballmer has publicly laughed in the face of two of the biggest innovations in the last 5 years - the iPhone and the iPad. Now they're racing to catch up.

Copy pasting from one of my previous comments.

I'm tired of these kinds of statements. The golden rule is that companies' employee publicly have to put down their competitors' new strategies. Imagine if Balmer said the iPad is great it's going to kill us, or if Jobs said 7" tablets are good but we'll make only in two years, so wait for us to make it. Or even Andy Rubin saying that Android UI is laggy compared to iOS, fix coming in 18 months. All of them(except maybe Jobs) would be summarily fired or atleast will be forced to recant their statements immediately on threat of being fired. It's almost part of their job to publicly mock their competitors, or their shareholders will dump the stock.

Privately they could be pissing in their pants about their competition, but you almost never hear about that except after maybe 5 years from unnamed sources. Care to think for a moment why?

The more puzzling thing to me is, why do so many otherwise smart people actually think that these people publicly say what they really believe and really believe what they publicly say?

Well, maybe it's my personality, but I expect people to be basically honest. I realize people lie constantly, but why should we believe anything that they say if we assume they are lying?

As in, if I believe that Steve Ballmer is lying about the iPhone being an overpriced product that won't sell, why should I believe him when he says that Windows Phone will sell millions of devices and that it's worth developing for?

I realize that nobody wants to admit that their competitors are making a good or better product than you, but I don't see why they wouldn't be willing to tell the truth.

Maybe it's a midwest thing, but if we assume that Jobs, Ballmer, and Rubin are all lying through their teeth, why would we ever buy their products? That is even dumber than believing they are telling the truth. The only thing dumber than trusting someone is buying from someone you don't trust.

Ever had to use a lawyer? You'll probably find no lawyer that hasn't 'lied' in some court case. In fact, it's a lawyer's job to present his client the best way in a court case to get the least punishment.

What about buying a car or used car from a car dealer? Your salesman is 99.9999999% a liar.

>why should I believe him when he says that Windows Phone will sell millions of devices and that it's worth developing for

Why are someone's words or opinions enough to sway you? Can't you do your own research on the company's track record, the public demos, the public sales data etc. to make a (semi)informed decision? Ballmer could be telling the truth but he might be wrong in retrospect since he's heavily involved in the decisions on Windows Phone and would've changed course if he thinks it wouldn't succeed.

Also, the politically correct word is 'spin', not lying. There are entire professions where you need to spin your way through. PR, Law, selling cars etc. come to mind. Perhaps take a poll on HN about how many people lied or hid the truth in an interview. I think you might find yourself leaving HN after seeing the results if you're so fixated on absolute honesty.

"if we assume that Jobs, Ballmer, and Rubin are all lying through their teeth, why would we ever buy their products?"

Because the merits of a product have little or nothing to do with the public statements of their makers.

Thing is many of us that saw the iPhone knew how full of ridicule Balmer is right when he laughed about it. Nobody expects a CEO to admit that competition will probably destroy them. But actions count more than words and when asked he could have been tactful.

Did you see Eric Schmidt or Larry Page laughing about Apple's devices?

No, instead they were busy with building Android, as they could see the writing on the wall - namely that the future belongs to tightly controlled mobile devices, and they can be left out of the equation, unless they provide an alternative.

> Larson-Green is best known as a driving force behind the new Windows 8 UI and, prior to that, the Office ribbon bar.

How can I dislike this woman so strongly when I've never met her?

You might try watching the "Story of the Ribbon" presentation, or just read the articles on Jensen Harris's blog. The amount of research, data, and care that went into designing the Ribbon is astounding. I'm not sure what other approaches work, when you need to present thousands of commands to end users.

I wasn't a fan of the Ribbon on first sight, but when reading how they came up with it, it's clear this wasn't just some arbitrary cosmetic adjustment. Contrast that to the Office 2013 design, with it's random all-caps on items in no apparent pattern.

http://blogs.msdn.com/b/jensenh/archive/2008/03/12/the-story...

This is one area where I side with Jobs. No amount of research can compete with smart designers.
Surely the combination of research and smart designers is better than either in isolation, though, right? Do you have evidence that the designers of the ribbon were not "smart"? Are you aware of a better design for surfacing hundreds of features? Clearly, standard menu bars weren't working. The combination of the ribbon plus the quick access toolbar seems quite elegant to me...
Outlook is probably one of the most complicated non-admin pieces of software that Windows users use, and I find it completely impossible to do real things in 2010 - in fact, it took me way longer than it should have to even figure out that I was running Outlook 2010.

There are conventions to any interface. In Windows, Help -> About will tell you what version of a piece of software you're using most of the time, but for some reason Outlook feels that I need to go to File -> Help -> Additional Version and Copyright Information.

Disregarding decades of convention because a handful of wankers with a whiteboard say so is a recipe for failure. I find LibreOffice far easier to use than newer versions of Microsoft Office precisely because their navigation isn't a convoluted wad of deuce.

There is a reason that Visual Studio, Visio, and Project don't have the ribbon interface - it's not better for anyone who actually knows how to use a computer. The ribbon interface was designed for a mythical group of people that hadn't ever used Windows-style context menus in 2005. Maybe as an emergent, intuitive interface for people who've never sent an email, the ribbon is great, but it's different than any other piece of software out there, and I've never met anyone who actually prefers it.

Did you bother to read the presentation I linked to? They had all sorts of tests, had many millions of users's usage data. They even ran eye tracking studies to see how people actually used menus versus the Ribbon and on and on.

I'm unsure if, after reading the information how you could dismiss it as a "handful of wankers with a whiteboard" just "saying so".

P.S. Clicking the help icon opens a window with "Outlook 2010" in the first line of content. Searching for "what version" also provides an article explaining how to find this. My guess would be that "checking the version number" didn't show up as a commonly used feature, enough to warrant higher visibility or reworking the help system.

The only difference between a handful of wankers with a whiteboard and the scenario you describe is budget.
> I'm not sure what other approaches work, when you need to present thousands of commands to end users.

Drop-down and context menues worked fine. In fact even current ribbon works like drop down menu with pictograms instead of text (Mac Word's Home tab has 19 drop-downs out of 35 items).

Is there a chance Gates would go back to Microsoft? Jobs did go back to Apple to revive it.
I keep wondering the exact same thing and yeah people alway say 'now way' but you have to wonder, as a founder, it's got to be hard to watch your former company struggling so hard at this point.

I keep thinking back to the mid-90's when Gates sent out his famous internet tidal-wave email; that was how he reacted to a threat to MS's longterm survival - a huge pivot away from multimedia, cds/dvds (remember Encarta?) to focusing everything on the Internet.

Ballmer in 2005 facing a similar tidal-wave does what? Laughs and mocks the iPhone then the iPad. Had he reacted as Gates had and pivoted the entire company then instead of 6+ years later with Window 8/Surface, who knows where they'd be right now.

Or maybe he has a different perspective on what would constitute "struggling". The company did post its highest revenues ever this year, right?
I think the idea is that for a company with as much resources as Microsoft, "doing really well" is not actually all that great. They should/could be an absolute juggernaut.
Gates never left. He's the largest shareholder and chairman of the board.
After reading comments from Gates lately, I'd say he's as clueless as Ballmer is about how to break into the tablet/phone market.
This hatchet job reads like Ballmer put it out to make it seem like he's a great manager and did a wonderful thing firing Sinofsky. I smell "The Submarine," the unseen hand of a PR company carefully managing public perception.
The article shows two women in two different pictures with no sub-titles. Are these just random stock photos or is one of them Sinofsky? If so, who is is the other?
"...Windows VPs Julie Larson-Green and Tami Reller..."

Had to mouse-over to figure that out.