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A rather one-dimensional view on the topic
Alternative take: I have not met a serious craftsperson software engineer who did not deeply care about some KPIs. They might not have called them KPIs, but there were numbers they tracked constantly.

In the example of being asked what testing KPIs to tracked, why wouldn’t they include:

- Flake rate - Test run time, a large component of CI lag

Those are metrics, not KPIs
As much he might be correct about product development, in my experience, there are metrics that are early indicators of getting paid. Those metrics naturally become KPIs.
> This Fact About KPIs May Surprise You

The "fact" is an anecdote followed by an opinion.

I've read it here and believe it: "KPIs are a psyop created by google to slow companies down" (in process, etc)