This is absolutely something we're working on right now. Both a 'how to make a coursecraft course' course, and a landing page video are the first things on our mind. Thanks!
You know, we had some internal struggles with that. We originally were going for a bunch of scheduling vs manual publishing options and it got really complicated.
Can you clarify what about it is unintuitive to you? Should there maybe be a way to publish right on the lesson edit page? There is a help doc on 'different ways to run a course' that suggest how you might use that option (https://www.coursecraft.net/help/running-a-course).
Yes check out that or Blogspot. Their method of Draft->Preview in a lifecycle is more or less what people expect IMO, and also scheduling (you can schedule blog posts to be published at certain times).
Our cut is 5% (like kickstarter), it's on the 'getting paid' faq page which we should make more prominent (it will be a big button on the confirm-your-email page).
Public no-login sample course is on the way!
Accessing your customers, they are listed in the participants page you get on the 'my courses' dashboard. Probably a csv export or something would be good, yes?
No problem. I'd just add the 5% thing right on the homepage (step 3), don't make me wait until signing up :). [Or rather, I won't bother signing up until I know the cut]. 5% is really good by the way; udemy takes 30%.
Customer export would be good. Might want to have some aweber / mailchimp integration but that's a good v1.
I think you're right, there's no reason not to explain our fee on the frontpage, and just link right there to the help page that goes into detail (update: added :)).
I'll also definitely add a csv export to the participants list, and do you mean some kind of mailchimp integration so you can send announcements and whatnot to your participants? That's an interesting idea we've thrown around a bit already.
As for Udemy's 30%, wow! Udemy is much more of a full-service sort of thing, it seems to me. More formal, they appear to do a lot of promotion and have a ton of community tools and so on. I think ultimately while both are about e-courses, they aren't really in the same market.
This is against my interests, but I was trying to imply that you are undercharging :). 5% is very cheap for hosting, charging, handling customer service, etc. You could probably charge 10-15%, and reduce it to 5-10% in volume (course sells over $xxxx for its lifetime). Gumroad, which is a simpler use case, charges 5%.
For the mailing list, I'd want a mailing list I own to be auto-updated once the user opts-in (vs me having to export then import into MailChimp separately, redoing confirmation emails, etc.).
Well, thanks a lot for your thoughts/insight on the subject. We discussed/thought/slept on it at length and still think the price is right.
The biggest single piece that convinces us is that the people we're aiming at are hobbyists. They are already using free tools (often wordpress + plugins, or similar) and only pay PayPal fees. We want them to stop screwing around setting up custom blogs and password protecting them (posts are 'lessons', upload videos to vimeo and password protect those too, etc) and use something end-to-end/hosted instead, for which they pay a small cut of their revenue.
As I mentioned earlier it's the same fee structure as kickstarter, and it seems to work well for them.
super idea.... if this doesn't make you $$$, and make it so anyone who's an expert in something can sell what they know, then there's something really really wrong with... something ;-)
Haha thanks, I agree! There are some existing solutions out there (udemy, coursera, etc) but they seem to cover a different use-case and market (coursecraft being much more informal/hobbyist type stuff). I'm hoping it's just a matter of getting infront of the people who have something to teach (which is often the hardest part :)).
Sara (my wife) is very happy to hear you like the look/feel! :)
Right now we're working on a 'how to make a coursecraft course' course, and a video is definitely on our xmas list, although it's a much bigger undertaking.
Great concept! I was just thinking about how I don't truly master something until I attempt teaching it... and it would be helpful to have a platform that provides a little structure to that process. As an enthusiast (vs. an academic), this seems like more my speed than other sites out there which have a much more "serious" view of education.
I know that the pretty "easy as 1-2-3" welcome page is all the rage these days, but my recommendation is to try to get people exposed to and using the site with as little work on their part as possible. Having step 1 be "sign up" means that many people won't ever bother getting to step 2. Ideally, they wouldn't even need to click anything before seeing the product in action. Just a thought...
On 'mastering via teaching', this is exactly what we're talking about! The formal sites look great, but it can be a bit intimidating to a hobbyist with a blog who wants to teach knitting.
On the homepage. You're right. We need a 'this is what it looks like' front and center. This is early on still and we just finished the product, so next step is to make a 'how to make a coursecraft course' course which will also serve as an example of what a course looks like/what you can do with the product.
Others have said it but I believe a demo of the end product would be key here. I'd like to see "hey, let's say I master their tool, what kind of awesome lesson could I create?".
Very well done though! I'm curious how powerful your creation tool is. You might want to take a look at what apple did with their book creator and get some ideas from them. I think they put a lot of time into making it dynamic enough to handle all kinds of interactive lessons/books.
Hey, yea the example course is important, and in the works, as I mentioned to some other people.
About the editor, it was definitely one of the harder parts of the app, and to be honest it's not exactly iBooks Author :) We based the capabilities of the tool on some of the courses Sara (my wife) has taken that used (misappropriated?) a blog engine + some plugins to make courses. Really fancy layout controls and stuff is probably a ways off, but something we would definitely love to consider eventually.
Thanks for the reply! Yeah, haha, I wasn't implying that it should have all of the features of iBooks Author, just an idea if you needed a muse. Very nice project and as always, congrats on shipping something!
I worked in e-learning for several years for a company that sold into corporate clients. Here are a couple of things that struck me from that experience:
* How do you integrate with my Active Directory users?
* I want to import these courses I've designed into my learning management system. Can I do that?
* Do you support SCORM or AICC? Hint: Focus on SCORM. :-)
* Can I test users at the end of the course / during the course?
* Can I let users re-take a test, or block them from retaking a test?
* Every client wants to track and test in different ways.
Finally, when times are hard, the first thing that gets a budget cut in large companies is training (and e-learning expenditure as part of that).
I've seen various "successful" businesses fail in this market niche, usually when the economy is getting hit hard.
If you can make a success of this during the hard times, you'll be golden for the good times!
Hi there thanks for commenting! I think there's a bit of a disconnect between the stuff you mention here and what our target market is going to use/need.
We're aiming squarely at hobbyists/independent people who want to share/sell their knowledge of things like: knitting, painting, gardening, cooking, small renovation projects, setting up a home theater, and so on. There's no testing at all, in fact!
Ultimately I don't think myself or my wife are in a position to make an appropriate product for the corporate e-learning market. Long story short - neither of us lasted long at the corporate/cube jobs we had after finishing school years ago, and stuff like Active Directory and corporate training programs are pretty far from our minds at this point :)
26 comments
[ 3.3 ms ] story [ 57.4 ms ] threadSidenote -- the draft -> publish mechanism is very unintuitive.
Can you clarify what about it is unintuitive to you? Should there maybe be a way to publish right on the lesson edit page? There is a help doc on 'different ways to run a course' that suggest how you might use that option (https://www.coursecraft.net/help/running-a-course).
Thanks!
* My very first question: What's your cut? Have a FAQ page listed prominently.
* Have a public, no-login, sample course so I can see what it looks like end-to-end. How are courses branded?
* How can I access my customers, esp. ones I refer from my site? Do I get an email list? Will you be sending them info on your own mailing list?
* Can I sign up with Facebook/Google/Twitter (I don't want yet another account)
Our cut is 5% (like kickstarter), it's on the 'getting paid' faq page which we should make more prominent (it will be a big button on the confirm-your-email page).
Public no-login sample course is on the way!
Accessing your customers, they are listed in the participants page you get on the 'my courses' dashboard. Probably a csv export or something would be good, yes?
Working on signup with twitter.
Thanks again!
Customer export would be good. Might want to have some aweber / mailchimp integration but that's a good v1.
I'll also definitely add a csv export to the participants list, and do you mean some kind of mailchimp integration so you can send announcements and whatnot to your participants? That's an interesting idea we've thrown around a bit already.
As for Udemy's 30%, wow! Udemy is much more of a full-service sort of thing, it seems to me. More formal, they appear to do a lot of promotion and have a ton of community tools and so on. I think ultimately while both are about e-courses, they aren't really in the same market.
For the mailing list, I'd want a mailing list I own to be auto-updated once the user opts-in (vs me having to export then import into MailChimp separately, redoing confirmation emails, etc.).
The biggest single piece that convinces us is that the people we're aiming at are hobbyists. They are already using free tools (often wordpress + plugins, or similar) and only pay PayPal fees. We want them to stop screwing around setting up custom blogs and password protecting them (posts are 'lessons', upload videos to vimeo and password protect those too, etc) and use something end-to-end/hosted instead, for which they pay a small cut of their revenue.
As I mentioned earlier it's the same fee structure as kickstarter, and it seems to work well for them.
Consider it considered :)
also a short video describing your vision/product would be extremely beneficial.
Right now we're working on a 'how to make a coursecraft course' course, and a video is definitely on our xmas list, although it's a much bigger undertaking.
Thanks!
I know that the pretty "easy as 1-2-3" welcome page is all the rage these days, but my recommendation is to try to get people exposed to and using the site with as little work on their part as possible. Having step 1 be "sign up" means that many people won't ever bother getting to step 2. Ideally, they wouldn't even need to click anything before seeing the product in action. Just a thought...
On the homepage. You're right. We need a 'this is what it looks like' front and center. This is early on still and we just finished the product, so next step is to make a 'how to make a coursecraft course' course which will also serve as an example of what a course looks like/what you can do with the product.
Thanks for the comments!
Very well done though! I'm curious how powerful your creation tool is. You might want to take a look at what apple did with their book creator and get some ideas from them. I think they put a lot of time into making it dynamic enough to handle all kinds of interactive lessons/books.
About the editor, it was definitely one of the harder parts of the app, and to be honest it's not exactly iBooks Author :) We based the capabilities of the tool on some of the courses Sara (my wife) has taken that used (misappropriated?) a blog engine + some plugins to make courses. Really fancy layout controls and stuff is probably a ways off, but something we would definitely love to consider eventually.
Thanks!
* How do you integrate with my Active Directory users?
* I want to import these courses I've designed into my learning management system. Can I do that?
* Do you support SCORM or AICC? Hint: Focus on SCORM. :-)
* Can I test users at the end of the course / during the course?
* Can I let users re-take a test, or block them from retaking a test?
* Every client wants to track and test in different ways.
Finally, when times are hard, the first thing that gets a budget cut in large companies is training (and e-learning expenditure as part of that).
I've seen various "successful" businesses fail in this market niche, usually when the economy is getting hit hard.
If you can make a success of this during the hard times, you'll be golden for the good times!
We're aiming squarely at hobbyists/independent people who want to share/sell their knowledge of things like: knitting, painting, gardening, cooking, small renovation projects, setting up a home theater, and so on. There's no testing at all, in fact!
Ultimately I don't think myself or my wife are in a position to make an appropriate product for the corporate e-learning market. Long story short - neither of us lasted long at the corporate/cube jobs we had after finishing school years ago, and stuff like Active Directory and corporate training programs are pretty far from our minds at this point :)