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Ask HN: I want to run multiple sites – should I have multiple corporations?

6 points by batgaijin ↗ HN
I'm wondering if there is a point to having multiple corporations for a single individual, if they are all basically just websites/blogs. The only thing that worries me is the apple/google store that will list a weird company name for the reader for each site that I want to publish.

Is this a real problem? How different/risky does the site have to be to justify it? What's your experience? Any links to anyone else dealing with this?

2 comments

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merinid
If your only problem is appearances, like on the Google or Apple app stores, you could file multiple Doing Business As (DBA's). The law on this depends on where you are actually incorporated. http://en.wikipedia.org/wiki/Doing_business_as But if their are broader liability issues with each of the sites, I would definitely maintain a separate corporations (this doesn't sound like its the case if they are just blogs).
subrat_rout
Setting up multiple corporations for multiple sites is like setting up multiple companies for multiple products.

You can set up one company and produce several lines of related or similar products. Unless the products or sites are highly different from each other (Ex one from health care industry and other one from entertainment) you do not need to set up multiple corporations. So it is a bad idea. Think about tax implications and paperwork involved.Try to run a single entity and you will know how much work does it involve.

There are lot of media outlets out there with several sites, magazines or product but with just one corporation.

P.S- This is not a legal or professional advice. Seek advice from experts.