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Why do I want to post a longer Tweet? And if I do, why don't I just post somewhere else and link it on Twitter?
Sometimes you want say one more sentences or two. Would you create a webpage just for that?
I guess not. But isn't that what your service is basically doing? And why wouldn't I just break it into two Tweets?
The service don't break it into tweets. It automaticaly create "that page" and add a link to it. Now this is the "short answer", if it the person reading tour tweet also happen to have the extension, he don't need to leave the browser to see the "longer version".

You should definitely try it and see how practical it is.