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And only 42 review? Can I be sceptical? Not that it is impossible.. but seems slightly improbable. Still, the idea of the article is really correct: take advantage of the new platforms.
The reviews are now magically 500.
Both the Google and Yahoo caches show ~550 reviews on their copies from 5-10 days ago.
# of reviews varies per region, I think you only see reviews from your own region. Not improbable that his figures are right.
http://www.linkedin.com/in/kashlik

considering this appears to be the same Kevin Ashley, and he is listed as a "Architect Evangelist at Microsoft Corporation" this is almost certainly just a marketing fluff peice.

flag it and move along folks.

(comment deleted)
It is a sales pitch for his book.

> For a deep dive into these techniques and development tips, check out my book Professional Windows 8 Application Development,

The article praises Windows 8 in such ways that looks like a press release.
That's because it is practically. He's a Microsoft technical evangelist. How did I know this? Not the subtle About Me link on the blog; his last blog appeared on HN last year sometime and received similar skepticism. I think it's possible you might get rich on Win phone, but I also think it's possible he's pulling every trick in the book to fake us out.

An astute commenter on his blog says this:

>>"Impressive stats and good quality apps. How much of your revenue is from Ads? What was your eCPM on the 10 million impressions? I have nowhere near the success you're having. I've had 100,000 downloads, 1.8 million impressions and an eCPM of 40 cents. http://www.revelsoftware.net/2013/01/30/100000-piano-time-do... "

I.e., his 10 million impressions for card game apps would be about $4k (since release) per the commenter's eCPM. So he's somehow making up the other hundreds of thousands of dollars through $1 downloads. I'm not a mobile dev, is that reasonable?

No, not much, it is very rare to hit more than 0.8 without cheating somehow ( like placing banners where they are hit by accident )