I think this is textbook irony. Good decision by SendGrid, IMO. I'm sure it was driven by the ton of negative feedback they got yesterday. They probably didn't want any part of it, and Adria overstepped her bounds. She claimed in a bunch of her tweets that SendGrid supported her, when there was nothing from SendGrid's side to indicate that.
I don't see how it could have turned out any other way. She was a PR manager, essentially. Her twitter account is her professional soapbox. She abused this platform and her association with SendGrid to instigate a personally-motivated political correctness war on the Internet. Against people who didn't even know a war had begun. Then she _explicitly_ stated that SG endorsed her actions.
How could SG possibly have trusted her to responsibly represent their brand, with good judgment and tact, after this?
For convenience's sake, the announcement as it was posted on Facebook:
> Effective immediately, SendGrid has terminated the employment of Adria Richards. While we generally are sensitive and confidential with respect to employee matters, the situation has taken on a public nature. We have taken action that we believe is in the overall best interests of SendGrid, its employees, and our customers. As we continue to process the vast amount of information, we will post something more comprehensive.
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[ 3.1 ms ] story [ 30.1 ms ] threadThat may have had a bit to do with it as well.
I'm sure the support lines at sendgrid were an absolute clusterfuck today.
My worry , at this point, is the legal fallout of the whole situation. Lawyers could make what is already an absolute mess into something even worse.
I don't feel good about it, but I can't help but feel that her actions were the spark of all this.
How could SG possibly have trusted her to responsibly represent their brand, with good judgment and tact, after this?
> Effective immediately, SendGrid has terminated the employment of Adria Richards. While we generally are sensitive and confidential with respect to employee matters, the situation has taken on a public nature. We have taken action that we believe is in the overall best interests of SendGrid, its employees, and our customers. As we continue to process the vast amount of information, we will post something more comprehensive.
https://www.facebook.com/SendGrid/posts/10151502570463967