[–] hayksaakian 13y ago ↗ Hopefully these metrics are not "news" to any "hackers" on HN.1. Bounce% & time on page 2. CPA (cost per acquisition) 3. GrowthBut of course this is a broad solution, and your startup will care about different metrics.If I'm Google, and I run PPC in search engines, my "time viewing an ad" is far less useful/important of a metric than a simple click through rate.
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[ 5.0 ms ] story [ 11.4 ms ] thread1. Bounce% & time on page 2. CPA (cost per acquisition) 3. Growth
But of course this is a broad solution, and your startup will care about different metrics.
If I'm Google, and I run PPC in search engines, my "time viewing an ad" is far less useful/important of a metric than a simple click through rate.