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I'm trying to grok what this is. You're selling a business model canvas template PDF file for $20 Is that right?

Some more explanation on the page would help a lot.

Thanks for the feedback. I will get some more details up soon, and have a free option too (if you tweet). Price has been lowered to $10 :)
$20 seems a bit much for a single page PDF that is, I assume, only slightly different from the classic business model canvas [1].

The page does not explain why I should pay for the canvas, why is isn't the classic BMC good for a SaaS model? What is missing?

I would wager that most of the potential customers don't even know what the business (model) canvas is.

[1] https://en.wikipedia.org/wiki/File:Business_Model_Canvas.png

It's also free with a tweet or fb post. I tried but got the message that the token had expired.
Thanks for the feedback! We will spin up some copy on why the classic BMC for a SaaS model
Best of luck! If you can 'prove' that you can create more value for a SaaS startup than the traditional BMC then you should be able to sell your product without too much problem. $20 is not much if it can generate a lot of value for the buyer.
This definitely requires more explanation before I pay $20 bucks for it.

Personally, the most useful canvas I've found while working on StartHQ has been the Lean Canvas from Ash: https://starthq.com/apps/lean-canvas

Try out the free copy (it's just a tweet). I'd love your feedback!!
Tried to buy it and your paypal doesn't work.