How did you or do you get to know a group of users and their problems?

2 points by sown ↗ HN
Everyone's always saying get to know a group of users and solve their problems with software...but what if I need help with doing that? yes, I know it's kind of odd thing to ask but when I tried going to a few emetups for a technology that I think is neat I don't think they're so receptive to what I asked about (probably means that I don't have a good solution).

So please tell me the story of how you did it. I want to hear your war story or how you got into a group and the glorious victory! :)

6 comments

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Be in that user group (i.e. solve your own problems), then see if that applies to others in said group. You could also research the hell out of that group, join the group and learn the business from the ground up, or befriend a person in said group and shoulder surf (watch for dumb issues or ways to streamline the process). My father is in property management, and their entire industry is starting to go online, this is a good example of where I'm able to offer advice.

See http://www.paulgraham.com/organic.html

The best thing you can do is embed, like a journalist in a war zone. Or maybe the better metaphor is an anthropologist, studying humanity by observation and interaction.

Of course, best may not be feasible. So contact and talk to your target group. Find people in it, and ask about pain points. Then make a minimally viable product that addresses one tiny part of it, build a user base, and interate.

Just talking to people might not be enough. The people are used to putting up with pain and/or BS process, and they might not see an opportunity starting them in the face.
Eat your own dog food, as they say. I'm not a developer, but I'm writing a book for a piece of audio equipment I know and love which has an enthusiastic user base but a rather cryptic manual. After yet another day of informal product support on the forums I asked if anyone would be willing to throw down a few bucks for an e-book and the response was overwhelming.

I'm skeptical about stories of parachuting in and solving problems on a short timescale. It's possible but but you need to build your credibility first. I've been using synths and audio FX for ~15 years and only now am I beginning to feel that I have mastery of this particular craft.

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