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They already are, but most of them call it "looking for a job".

If you mean trying in the same way this person is, it probably wouldn't matter much if a lot of people start doing it.

"So are there any real qualifications for this job? I’ve thought about it quite a bit over the last few weeks. And the only clear almost un-negotiable one I could come up with is that you have to be a guy. A guy who’s been in a serious and stable relationship for a significant period of time. That’s it. Every boss I’ve worked with well has met that criterion. Weird, huh?"

This sparked some reactions, as you'd expect.

Some sort of reverse workplace discrimination? Its certainly a red flag of some sort.
I've worked for quite a few women and I've found all to be excellent managers, except for one who really didnt like programmers (she said so herself). I've worked for quite a few jerks, and they were all guys. Maybe it is a gender related thing. Or maybe I'm not looking to have my hand held.
I emailed her and she said people have asked about taking over the blog once she has a job and others asked about doing a similar thing.

Would people pay to be showcased on a hire a boss site?