"You have the most attention from investors in the first 60 seconds of your pitch, so how you begin is incredibly important. One common mistake is putting the team slide early in the deck. The team behind your idea is critical, but don’t open with that. Instead, open with the investment thesis."
Great piece of advice, so obvious in retrospect and at odds with many other pitch guidelines out there, that suggest you start with the management team / "company snapshot".
You start with your strongest suite. So, if you're an extremely early stage startup with a stellar team, you start with that. If, you're technology/traction/investment thesis is stronger, relative to your team, you start with that.
Keep in mind this is a Series B. By now the team already has some momentum and track record, so it has been vetted before. The question is not the team anymore; is this line of business really going to explode with more money?
The first 60 seconds is key for any presentation (pitching investors or not). But even on a seed round, I wouldn't start with a team slide, unless it sends a powerful message of why this is a team of rockstars (but chances are, if this is the case, you wouldn't even need to talk about team upfront. Your reputation precedes you).
In 2013, it’s whether you can break through the noise. Today, there are probably a thousand consumer internet startups founded every quarter — how do you become one of the 1 to 3 that matter in a 7-year timeframe?
Love this post. Only about a fifth of the way through it right now (@work), but I'm definitely going to peruse the rest later and bookmark it for when I make my own pitch deck here soon!
In today's world (particularly in consumer Internet), investors often judge the "quality" of a team based on the aesthetics of the pitch-deck -- and website. All things being equal, the deck with the better design sense wins.
Not that I like the design either, but a successful guy has taken a non-trivial amount of time to share his experience/wisdom, so the only think I can say is "thank you".
I would love to see a visual representation of the relationship between pitch deck length and successful raise. I was surprised by the length of this deck.
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[ 4.2 ms ] story [ 61.4 ms ] threadGreat piece of advice, so obvious in retrospect and at odds with many other pitch guidelines out there, that suggest you start with the management team / "company snapshot".
You start with your strongest suite. So, if you're an extremely early stage startup with a stellar team, you start with that. If, you're technology/traction/investment thesis is stronger, relative to your team, you start with that.
Open with the investment thesis -- or more specifically, lead with WHY this is a great investment compared to the other 100+ deals they're looking at.
The first 60 seconds is key for any presentation (pitching investors or not). But even on a seed round, I wouldn't start with a team slide, unless it sends a powerful message of why this is a team of rockstars (but chances are, if this is the case, you wouldn't even need to talk about team upfront. Your reputation precedes you).
- Friendster is the largest social network. - Facebook is not present.
Something to keep in mind when considering how much emphasis to place on existing competition in a market.
This one line is simply bang on at so many levels:
...we knew that our pitch would need to steer into investors’ biggest concern: the lack of revenue.
And seemingly relevant in the current climate of 2013 again.
In 2013, it’s whether you can break through the noise. Today, there are probably a thousand consumer internet startups founded every quarter — how do you become one of the 1 to 3 that matter in a 7-year timeframe?
In today's world (particularly in consumer Internet), investors often judge the "quality" of a team based on the aesthetics of the pitch-deck -- and website. All things being equal, the deck with the better design sense wins.
But it's worth noting this deck is from 2004, and thus should be judged in the context of contemporary designs.
Possible reason: Often, decks are shared before a meeting is taken, so the really good ones are designed to be read (not just presented).