Ask HN: Does it help to state how many users you have?

1 points by l0gicpath 12y ago ↗ HN

It's a common practice I see around in SaaS products, on their landing page they'd put up a live users counter or simply make a statement that you'll be joining for example 200,000 happy customers

Does this help increase conversion rates?

1 comment

[ 2.5 ms ] story [ 12.8 ms ] thread

visakanv 12y ago ↗

If the number is sufficiently large, it can be a form of social proof. If the number is small, though, probably better to just have a few examples, quotes, case studies.