The poor English is especially strange since they're in Sydney, Australia.
Other confidence-sappers:
- The company's address is residential. This not bad in itself, but the address leaves off the suburb name in an apparent attempt to look like they're in the CBD. The cover-up is not just worse than the crime, it is the crime!
- Appears to be using a generic CRM system; note the "powered by" lines everywhere, indicating it's probably not even registered.
- Said generic CRM is misconfigured, eg. offering language translations where no localisations have been entered
etc etc, much more I'm sure. I don't like small companies trying to look big. There is nothing wrong with small companies, in fact if anything I prefer them, but trying to look like something you're not - and not even doing it well! - is a big turn-off for me.
The guy who created this site use to work with me and English is not his first language - that should explain the typos. The implementation definitely needs to get better, but, the concept is interesting and works well, and, that's why I posted it to HN.
Fair enough. Make sure you impress on him the importance of correct language in his marketing material and implementation. If possible, get a native speaker to proofread it. That's what I would do if I was launching a product in Chinese.
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[ 2.6 ms ] story [ 20.5 ms ] threadFails to inspire confidence, for several reasons. Generally, clicking around, lots of loose ends & typos.
Also -- have to sign up to try out the service? Bah.
Other confidence-sappers:
- The company's address is residential. This not bad in itself, but the address leaves off the suburb name in an apparent attempt to look like they're in the CBD. The cover-up is not just worse than the crime, it is the crime!
- Appears to be using a generic CRM system; note the "powered by" lines everywhere, indicating it's probably not even registered.
- Said generic CRM is misconfigured, eg. offering language translations where no localisations have been entered
etc etc, much more I'm sure. I don't like small companies trying to look big. There is nothing wrong with small companies, in fact if anything I prefer them, but trying to look like something you're not - and not even doing it well! - is a big turn-off for me.