The fact that they're really focused on small business largely deflates the whole "younger users aren't using Facebook" argument. Brand advertisers target younger users more so than small business advertisers. I think ultimately it's a bad thing for Facebook that larger advertisers won't be able to reach younger users through their platform, but in the short-term it won't matter; they're waay more focused on SMBs.
When I first signed up for thefacebook, the summer before I started college in 2004 I would have never in my life imagined that I'd one day read a news story that began with the following sentence:
> Today Facebook reported its fourth quarter financial performance, including revenue of $2.59 billion and earnings per share of $0.31.
This is insane to me. Also... 945 million mobile users. What?
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[ 3.2 ms ] story [ 21.8 ms ] thread> Today Facebook reported its fourth quarter financial performance, including revenue of $2.59 billion and earnings per share of $0.31.
This is insane to me. Also... 945 million mobile users. What?
I am very skeptical of this number