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These are pretty lame (for me in California, at least). I'd love to get some kind of pass to take my 9y/o daughter on some trips this summer ... but intra-ca is useless.
I feel like I'm missing something. The price for flights from bay area to LA are outrageous. Generally ~$100 round trip.
> Travel may be booked online using a GoPack up to 90 minutes prior to scheduled departure, subject to flight availability and all booking window and travel window restrictions.

How much would a flight 90 mins before departure normally cost?

They're going after a different customer compared to someone who books weeks/months in advance to get a super cheap fare.

I'm not the OP you responded to, but:

According to jetblue's site, $196.

So the Gopack is cheaper (~$1176 [I'm sure the $196 fluctuates, but it seems to be on the high end in my limited googling] vs $739), but after taking into account that you have to use all the codes up within 3 months or lose them and there is an extensive black-out range even within that 3 month window, I'm hard pressed to recognize the ~$437 savings as being worth it for all but the most niche needs.

YMMV on the other routes, maybe they are better values.

From Jetblue's fine print:

You can use your GoPack to book online as soon as you receive your codes (approximately 24 hours after purchase) until 6/17/14 for travel through 6/17/14 (blackout dates 4/11/14 - 4/28/14).

This is an ad and serves no purpose to the HN community. Flagged.
Didn't intend it to be an ad. Deleting.