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However, before it is sold, the one-of-a-kind album will tour the world as many other famous pieces of art do, with stops at museums, galleries, and potentially music festivals. Fans will be charged a cost to attend a "listening event," where they'll get a chance to hear the album on headphones after being carefully screened for recording materials.

This is an interesting approach.

Well at least they'll know who to blame if it shows up on a torrent.
Well you know, if you can reach one person with your music...