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Nowhere nearly as shocking as his first Xiaomi shocker, which was that in the actual product photos for the phone, the camera lenses were the Apple Aperture logo.
The marketing department apparently has no scruples or is incompetent.
" Chinese " No offence but they copy everything
Exactly. The Chinese refuse to acknowledge intellectual property. It seems embedded in their culture.
I don't have anything against the beautiful Chinese people or their culture. I was just stating what I see as a well-known fact.
The blatant copying of the successful ideas of others to the maximum extent legally allowable under one's prevailing legal jurisdiction is an activity pursued profitably by people of many ethnic groups and nationalities.

http://arstechnica.com/apple/2013/08/how-app-store-grifters-...

http://mashable.com/2012/07/02/zynga-games-similar-to-others...

http://www.technofileonline.com/texts/the2steves92.html

http://en.wikipedia.org/wiki/Apple_Computer,_Inc._v._Microso....

http://mashable.com/2007/01/03/studivz/

etc...

There may be companies or individuals that does so but generalising is definitely not the way to go
In Chinese culture copying and making it better is encouraged I think.
Media folks have a lot of time in their hands.
Why are we targeting Chinese here? Remember the Nokia episode where they were filming with professional cameras and showing that video as made by Nokia phones? Here is the link http://www.theverge.com/2012/9/5/3294545/nokias-pureview-ads...
Nokia actually got those ads made. That was an original ad that was fraudulent.

Xiaomi is fraudulent and is a blatant copyright infringer. The Xiaomi CEO even copies the style of the late Steve Jobs. It's creepy.

I dont think the slide or Photos were the shocker. ( May be that is what i expect them to be. ) The comment from Barra was the real shocker.

Barra is only a year into his job as leader of Mi’s internationalization efforts, but he’s already “sick and tired” of hearing his company derided as an Apple copycat. He sees Mi as “an incredibly innovative company” that never stops trying to improve and refine its designs, and the allegations of it copying Apple are “sweeping sensationalist statements because they have nothing better to talk about.”

It appears to me, that you are jumping the gun too soon here. The photos, might have been ripped off by a good for nothing designer from the marketing dept. There are countless good photos out there, who has the time to check that some stupid-running-late guy/gal did something like this, specially when it is hard work to go and take such artistically/professional photos.
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> Is passing off photos taken with professional SLRs as shots from their phone’s camera.

To be fair, the photos are not used in a context where they could be expected to be representative of the camera quality, nor does the higher quality of the original photos make a difference in the small thumbnails.

"The phone didn't take those pictures!? Next you'll tell me Terry Crews doesn't even use Old Spice either!"

Does he really think anyone expects to get professionally retouched photos out of a phone?

As for licensing, I mainly wonder if the girl receives a cut of the income or if she's simply exploited either way.

People should be honest in advertising.

In the UK it is very common for a competitor to send complaints about adverts to the regulators. This is almost free to the people sending the complaints but potentially costly to the advertisers.

One example of this would be mascara ads, which had very many reports being sent to and fro. Now mascara ads in England either use real product on real eyelashes or they contain disclaimers about the use of fake lashes.