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Title refers to a pivot that came to be because of a mistake, not that the pivot itself is a mistake.
Came here to say the same thing. I got almost to the end of the article before I found out that he didn't regret the pivot.
I was also confused by the wording. The word 'mistake' makes it feel like a very negative article.
I only read it because I wanted to hear about how a pivot killed the company lol
Beepl is concretely dead. I don't even monitor it anymore. So yeah.. its dead indeed.
Better title would have been: Unintential pivot became a success
I can't claim a success yet. Only a better product than what I was doing before.
Well, the pivot itself was not intended. Normally, you read data and decide to pivot in a direction you're aware of based on the data.

In this case, I had in mind building a mobile version of Beepl, NOT a trivia game. I never intended the pivot to happen and for some while I was lost as to what the hell had just happened.

I might even argue that its not a pivot in its right sense because the end products are absolutely unrelated. I mean, how is a trivia game the pivot of a CRM? :P

This is just a clickbait of the highest caliber. Not only the pivot didn't turn out to be a mistake after all, but the article is a blatant promo piece, and wasn't any mistakes anyway. Intentionally trying to implement new functionality is not a mistake, it's, well, an intentional action.
The title might have been in error but if he's hiring staff off the back of 23 people downloading a game each day, this might be a case of "truth in jest".
We're hiring based on the fact that the week before it was 10 download per day. As I say in the article, its based on incremental improvements. I've never built for mobile before so still figuring out non-ad-based methods of getting traction.

One such option is multiplayer. (But i'm always concerned when a new feature is the solution, cuz, feature creeping is the best product killer)

The 'game' is very rudimentary and not that fun. Take feedback from people who aren't your friends, friends lie.

You're using the tinder name a lot which is not cool stop parasiting off others success.

Don't quit your job for this! It's a fun side project and if it can get enough downloads (can it?) it might help round off your salaries.

Best of luck!

So, what's your feedback to make it more fun and less rudimentary? :)

Yes, I am using Tinder's name a lot. Its a trick to get downloads. Many people search for tinder, find about Swypeout and downloaded it. Some ever contacted us for support. (Not my friends)

I don't have a full time job.